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Showing 45 similar quotes for quote #328 from The Origins and History of Consciousness by Erich Neumann

The Book: On the Taboo Against Knowing Who You Are

Publisher: kindle import (0)

100

Obviously, it takes discipline to make any radical change in one's own behavior patterns, and psychotherapy can drag on for years and years. But this is not my suggestion. Does it really take any considerable time or effort just to understand that you depend on enemies and outsiders to define yourself, and that without some opposition you would be lost? To see this is to acquire, almost instantly, the virtue of humor, and humor and self-righteousness are mutually exclusive. Humor is the twinkle in the eye of a just judge, who knows that he is also the felon in the dock. How could he be sitting there in stately judgment, being addressed as 'Your Honor' or 'Mi Lud,' without those poor bastards being dragged before him day after day? It does not undermine his work and his function to recognize this. He plays the role of judge all the better for realizing that on the next turn of the Wheel of Fortune he may be the accused, and that if all the truth were known, he would be standing there now. If this is cynicism, it is at least loving cynicism—an attitude and an atmosphere that cools off human conflicts more effectively than any amount of physical or moral violence. For it recognizes that the real goodness of human nature is its peculiar balance of love and selfishness, reason and passion, spirituality and sensuality, mysticism and materialism, in which the positive pole has always a slight edge over the negative. (Were it otherwise, and the two were equally balanced, life would come to a total stalemate and standstill.) Thus when the two poles, good and bad, forget their interdependence and try to obliterate each other, man becomes subhuman—the implacable crusader or the cold, sadistic thug. It is not for man to be either an angel or a devil, and the would-be angels should realize that, as their ambition succeeds, they evoke hordes of devils to keep the balance. This was the lesson of Prohibition, as of all other attempts to enforce purely angelic behavior, or to pluck out evil root and branch.

In times past, recognition of the impermanence of the world usually led to withdrawal. On the one hand, ascetics, monks, and hermits tried to exorcise their desires so as to regard the world with benign resignation, or to draw back and back into the depths of consciousness to become one with the Self in its unmanifest state of eternal serenity. On the other hand, others felt that the world was a state of probation where material goods were to be used in a spirit of stewardship, as loans from the Almighty, and where the main work of life is loving devotion to God and to man. Yet both these responses are based on the initial supposition that the individual is the separate ego, and because this supposition is the work of a double-bind any task undertaken on this basis—including religion—will be self-defeating. Just because it is a hoax from the beginning, the personal ego can make only a phony response to life. For the world is an ever-elusive and ever-disappointing mirage only from the standpoint of someone standing aside from it—as if it were quite other than himself—and then trying to grasp it. Without birth and death, and without the perpetual transmutation of all forms of life, the world would be static, rhythmless, undancing, mummified. But a third response is possible. Not withdrawal, not stewardship on the hypothesis of a future reward, but the fullest collaboration with the world as a harmonious system of contained conflicts—based on the realization that the only real 'I' is the whole endless process. This realization is already in us in the sense that our bodies know it, our bones and nerves and sense-organs. We do not know it only in the sense that the thin ray of conscious attention has been taught to ignore it, and taught so thoroughly that we are very genuine fakes indeed.

The image of God as a personal Being, somehow 'outside' or other than the world, had the merit of letting us feel that life is based on intelligence, that the laws of nature are everywhere consistent in that they proceed from one ruler, and that we could let our imaginations go to the limit in conceiving the sublime qualities of this supreme and perfect Being. The image also gave everyone a sense of importance and meaning. For this God is directly aware of every tiniest fragment of dust and vibration of energy, since it is just his awareness of it that enables it to be. This awareness is also love and, for angels and men at least, he has planned an everlasting life of the purest bliss which is to begin at the end of mortal time. But of course there are strings attached to this reward, and those who purposely and relentlessly deny or disobey the divine will must spend eternity in agonies as intense as the bliss of good and faithful subjects. The problem of this image of God was that it became too much of a good thing. Children working at their desks in school are almost always put off when even a kindly and respected teacher watches over their shoulders. How much more disconcerting to realize that each single deed, thought, and feeling is watched by the Teacher of teachers, that nowhere on earth or in heaven is there any hiding-place from that Eye which sees all and judges all. To many people it was therefore an immense relief when Western thinkers began to question this image and to assert that the hypothesis of God was of no help in describing or predicting the course of nature. If everything, they said, was the creation and the operation of God, the statement had no more logic than 'Everything is up.' But, as, so often happens, when one tyrant is dethroned, a worse takes his place. The Crackpot Myth was retained without the Potter. The world was still understood as an artifact, but on the model of an automatic machine. The laws of nature were still there, but no lawmaker. According to the deists, the Lord had made this machine and set it going, but then went to sleep or off on a vacation. But according to the atheists, naturalists, and agnostics, the world was fully automatic. It had constructed itself, though not on purpose. The stuff of matter was supposed to consist of atoms like minute billiard balls, so small as to permit no further division or analysis. Allow these atoms to wiggle around in various permutations and combinations for an indefinitely long time, and at some time in virtually infinite time they will fall into the arrangement that we now have as the world. The old story of the monkeys and typewriters. In this fully Automatic Model of the universe shape and stuff survived as energy and matter. Human beings, mind and body included, were parts of the system, and thus they were possessed of intelligence and feeling as a consequence of the same interminable gyrations of atoms. But the trouble about the monkeys with typewriters is that when at last they get around to typing the Encyclopaedia Britannica, they may at any moment relapse into gibberish. Therefore, if human beings want to maintain their fluky status and order, they must work with full fury to defeat the merely random processes of nature. It is most strongly emphasized in this myth that matter is brute and energy blind, that all nature outside human, and some animal, skins is a profoundly stupid and insensitive mechanism. Those who continued to believe in Someone-Up-There-Who-Cares were ridiculed as woolly-minded wishful thinkers, poor weaklings unable to face man's grim predicament in a heartless universe where survival is the sole privilege of the tough guys. If the all-too-intelligent God was disconcerting, relief in getting rid of him was short-lived. He was replaced by the Cosmic Idiot, and people began to feel more estranged from the universe than ever. This situation merely reinforced the illusion of the loneliness and separateness of the ego (now a 'mental mechanism') and people calling themselves naturalists began the biggest war on nature ever waged. In one form or another, the myth of the Fully Automatic Model has become extremely plausible, and in some scientific and academic disciplines it is as much a sacrosanct dogma as any theological doctrine of the past—despite contrary trends in physics and biology. For there are fashions in myth, and the world-conquering West of the nineteenth century needed a philosophy of life in which realpolitik— victory for the tough people who face the bleak facts—was the guiding principle. Thus the bleaker the facts you face, the tougher you seem to be. So we vied with each other to make the Fully Automatic Model of the universe as bleak as possible. Nevertheless it remains a myth, with all the positive and negative features of myth as an image used for making sense of the world. It is doubtful whether Western science and technology would have been possible unless we had tried to understand nature in terms of mechanical models.

The Bakhtin Reader

Author: Bakhtin, Medvedev, Voloshinov, Pam Morris (Editor)

Publisher: Arnold (2001)

51-52

Every ideological sign is not only a reflection, a shadow, of reality, but is also itself a material segment of that very reality. Every phenomenon functioning as an ideological sign has some kind of material embodiment, whether in sound, physical mass, color, movements of the body, or the like. In this sense, the reality of the sign is fully objective and lends itself to a unitary, monistic, objective method of study. A sign is a phenomenon of the external world. Both the sign itself and all the effects it produces (all those actions, reactions and new signs it elicits in the surrounding social milieu) occur in outer experience. \nThis is a point of extreme importance. Yet, elementary and self-evident as it may seem, the study of ideologies has still not drawn all the conclusions that follow from it. \nThe idealistic philosophy of culture and psychologistic cultural studies locate ideology in the consciousness. Ideology, they assert, is a fact of consciousness; the external body of the sign is merely a coating, merely a technical means for the realization of the inner effect, which is understanding. \nIdealism and psychologism alike overlook the fact that understanding itself can come about only within some kind of semiotic material (e.g., inner speech), that sign bears upon sign, that consciousness itself can arise and become a viable fact only in the material embodiment of signs. The understanding of a sign is, after all, an act of reference between the sign apprehended and other, already known signs; in other words, understanding is a response to a sign with signs. And this chain of ideological creativity and understanding, moving from sign to sign and then to a new sign, is perfectly consistent and continuous: from one link of a semiotic nature (hence, also of a material nature) we proceed uninterruptedly to another link of exactly the same nature. And nowhere is there a break in the chain, nowhere does the chain plunge into inner being, nonmaterial in nature and unembodied in signs. \nThis ideological chain stretches from individual consciousness to individual consciousness, connecting them together. Signs emerge, after all, only in the process of interaction between one individual consciousness and another. And the individual consciousness itself is filled with signs. Consciousness becomes consciousness only once it has been filled with ideological (semiotic) content, consequently, only in the process of social interaction... \nSigns can arise only on interindividual territory. It is territory that cannot be called 'natural' in the direct sense of the word: signs do not arise between two members of the species Homo sapiens. It is essential that the two individuals be organized socially, that they compose a group (a social unit); only then can the medium of signs take shape between them. The individual consciousness not only cannot be used to explain anything, but, on the contrary, is itself in need of explanation from the vantage point of the social, ideological medium. \n*The individual consciousness is a social-ideological fact*. Not until this point is recognized with due provision for all the consequences that follow from it will it be possible to construct either an objective psychology of an objective study of ideologies... \nNo cultural sign, once taken in and given meaning, remains in isolation: it becomes part of the unity of the verbally constituted consciousness. It is in the capacity of the consciousness to find verbal access to it. Thus, as it were, spreading ripples of verbal responses and resonances form around each and every ideological sign. Every ideological refraction of existence in process of generation, no matter what the nature of its significant material, is accompanied by ideological refraction in word as an obligatory concomitant phenomenon. \n

The Society of the Spectacle

Author: Guy Debord

Publisher: kindle import (0)

How Our Lives Become Stories: Making Selves

Author: Paul John Eakin

Publisher: Cornell University Press (1999)

The RICH Economy

Author: Robert Anton Wilson

Publisher: Ronin Publishing, Inc (1980)

If there is one proposition which currently wins the assent of nearly everybody, it is that we need more jobs. 'A cure for unemployment' is promised, or earnestly sought, by every Heavy Thinker from Jimmy Carter to the Communist Party USA, from Ronald Reagan to the head of the economics department at the local university, from the Birchers to the New Left. \r\n \r\nI would like to challenge that idea. I don't think there is, or ever again can be, a cure for unemployment. I propose that unemployment is not a disease, but the natural, healthy functioning of an advanced technological society. \r\n \r\nThe inevitable direction of any technology, and of any rational species such as Homo sap., is toward what Buckminster Fuller calls ephemeralization, or doing-more-with-less. For instance, a modern computer does more (handles more bits of information) with less hardware than the proto-computers of the late '40's and '50's. One worker with a modern teletype machine does more in an hour than a thousand medieval monks painstakingly copying scrolls for a century. Atomic fission does more with a cubic centimeter of matter than all the engineers of the 19th Century could do with a million tons, and fusion does even more. \r\n \r\n*Unemployment is not a disease; so it has no 'cure.'* \r\n \r\nThis tendency toward ephemeralization or doing more-with-less is based on two principal factors, viz: \r\n \r\nThe increment-of-association, a term coined by engineer C.H. Douglas, a meaning simply that when we combine our efforts we can do more than the sum of what each of us could do separately. Five people acting synergetically together can lift a small modern car, but if each of the five tries separately, the car will not budge. As society evolved from tiny bands, to larger tribes, to federations of tribes, to city-states, to nations, to multinational alliances, the increment-of-association increased exponentially. A stone-age hunting band could not build the Parthenon; a Renaissance city-state could not put Neil Armstrong on the Moon. When the increment-of-association increases, through larger social units, doing-more-with-less becomes increasingly possible. \r\n\r\nKnowledge itself is inherently self-augmenting. Every discovery 'suggests' further discoveries; every innovation provokes further innovations. This can be seen concretely, in the records of the U.S. Patent Office, where you will find more patents granted every year than were granted the year before, in a rising curve that seems to be headed toward infinity. If Inventor A can make a Whatsit out of 20 moving parts, Inventor B will come along and build a Whatsit out of 10 moving parts. If the technology of 1900 can get 100 ergs out of a Whatchamacallum, the technology of 1950 can get 1,000 ergs. Again, the tendency is always toward doing-more-with-less. \r\n \r\nUnemployment is directly caused by this technological capacity to do more-with-less. Thousands of monks were technologically unemployed by Gutenberg. Thousands of blacksmiths were technologically unemployed by Ford's Model T. Each device that does-more-with-less makes human labor that much less necessary. \r\n \r\nAristotle said that slavery could only be abolished when machines were built that could operate themselves. Working for wages, the modern equivalent of slavery -- very accurately called 'wage slavery' by social critics -- is in the process of being abolished by just such self-programming machines. In fact, Norbert Wiener, one of the creators of cybernetics, foresaw this as early as 1947 and warned that we would have massive unemployment once the computer revolution really got moving. \r\n \r\nIt is arguable, and I for one would argue, that the only reason Wiener's prediction has not totally been realized yet -- although we do have ever-increasing unemployment -- is that big unions, the corporations, and government have all tacitly agreed to slow down the pace of cybernation, to drag their feet and run the economy with the brakes on. This is because they all, still, regard unemployment as a 'disease' and cannot imagine a 'cure' for the nearly total unemployment that full cybernation will create. \r\n \r\nSuppose, for a moment, we challenge this Calvinistic mind-set. Let us regard wage-work -- as most people do, in fact, regard it -- as a curse, a drag, a nuisance, a barrier that stands between us and what we really want to do. In that case, your job is the disease, and unemployment is the cure. \r\n \r\n'But without working for wages we'll all starve to death!?! Won't we?' \r\n \r\nNot at all. Many farseeing social thinkers have suggested intelligent and plausible plans for adapting to a society of rising unemployment. Here are some examples. \r\n \r\nThe National Dividend. This was invented by engineer C. H. Douglas and has been revived with some modifications by poet Ezra Pound and designer Buckminster Fuller. The basic idea (although Douglas, Pound, and Fuller differ on the details) is that every citizen should be declared a shareholder in the nation, and should receive dividends on the Gross National Product for the year. Estimates differ as to how much this would be for each citizen, but at the current level of the GNP it is conservative to say that a share would be worth several times as much, per year, as a welfare recipient receives -- at least five times more. Critics complain that this would be inflationary. Supporters of the National Dividend reply that it would only be inflationary if the dividends distributed were more than the GNP; and they are proposing only to issue dividends equal to the GNP. \r\n\r\nThe Guaranteed Annual Income. This has been urged by economist Robert Theobald and others. The government would simply establish an income level above the poverty line and guarantee that no citizen would receive less; if your wages fall below that level, or you have no wages, the government makes up the difference. This plan would definitely cost the government less than the present welfare system, with all its bureaucratic red tape and redundancy: a point worth considering for those conservatives who are always complaining about the high cost of welfare. It would also spare the recipients the humiliation, degradation and dehumanization built into the present welfare system: a point for liberals to consider. A system that is less expensive than welfare and also less debasing to the poor, it seems to me, should not be objectionable to anybody but hardcore sadists. \r\n \r\nThe Negative Income Tax. This was first devised by Nobel economist Milton Friedman and is a less radical variation on the above ideas. The Negative Income Tax would establish a minimum income for every citizen; anyone whose income fell below that level would receive the amount necessary to bring them up to that standard. Friedman, who is sometimes called a conservative but prefers to title himself a libertarian, points out that this would cost 'the government' (i.e. the taxpayers) less than the present welfare system, like Theobald's Guaranteed Annual Income. It would also dispense with the last tinge of humiliation associated with government 'charity,' since when you cashed a check from IRS nobody (not even your banker) would know if it was supplementary income due to poverty or a refund due to overpayment of last year's taxes. \r\n \r\nThe RICH Economy. This was devised by inventor L. Wayne Benner (co-author with Timothy Leary of Terra II) in collaboration with the present author. It's a four-stage program to retool society for the cybernetic and space-age future we are rapidly entering. RICH means Rising Income through Cybernetic Homeostasis.\r\n \r\n*Stage I* is to recognize that cybernation and massive unemployment are inevitable and to encourage them. This can be done by offering a $100,000 reward to any worker who can design a machine that will replace him or her, and all others doing the same work. In other words, instead of being dragged into the cybernetic age kicking and screaming, we should charge ahead bravely, regarding the Toilless Society as the Utopian goal humanity has always sought. \r\n \r\n*Stage II* is to establish either the Negative Income Tax or the Guaranteed Annual Income, so that the massive unemployment caused by Stage I will not throw hordes of people into the degradation of the present welfare system.\r\n \r\n*Stage III* is to gradually, experimentally, raise the Guaranteed Annual Income to the level of the National Dividend suggested by Douglas, Bucky Fuller, and Ezra Pound, which would give every citizen the approximate living standard of the comfortable middle class. The reason for doing this gradually is to pacify those conservative economists who claim that the National Dividend is 'inflationary' or would be practically wrecking the banking business by lowering the interest rate to near-zero. It is our claim that this would not happen as long as the total dividends distributed to the populace equaled the Gross National Product. but since this is a revolutionary and controversial idea, it would be prudent, we allow, to approach it in slow steps, raising the minimum income perhaps 5 per cent per year for the first ten years. And, after the massive cybernation caused by Stage I has produced a glut of consumer goods, experimentally raise it further and faster toward the level of a true National Dividend. \r\n \r\n*Stage IV* is a massive investment in adult education, for two reasons.\r\n\r\nPeople can spend only so much time fucking, smoking dope, and watching TV; after a while they get bored. This is the main psychological objection to the workless society, and the answer to it is to educate people for functions more cerebral than fucking, smoking dope, watching TV, or the idiot jobs most are currently toiling at. \r\n \r\nThere are vast challenges and opportunities confronting us in the next three or four decades, of which the most notable are those highlighted in Tim Leary's SMI2LE slogan -- Space Migration, Intelligence Increase, Life Extension. Humanity is about to enter an entirely new evolutionary relationship to space, time, and consciousness. We will no longer be limited to one planet, to a brief, less-than-a-century lifespan, and to the stereotyped and robotic mental processes by which most people currently govern their lives. Everybody deserves the chance, if they want it, to participate in the evolutionary leap to what Leary calls 'more space, more time, and more intelligence to enjoy space and time.'\r\n \r\nWhat I am proposing, in brief, is that the Work Ethic (find a Master to employ you for wages, or live in squalid poverty) is obsolete. A Work Esthetic will have to arise to replace this old Stone Age syndrome of the slave, the peasant, the serf, the prole, the wage-worker -- the human labor-machine who is not fully a person but, as Marx said, ' a tool, an automaton.' Delivered from the role of things and robots, people will learn to become fully developed persons, in the sense of the Human Potential movement. They will not seek work out of economic necessity, but out of psychological necessity -- as an outlet for their creative potential.\r\n \r\n ('Creative potential' is not a panchreston. It refers to the inborn drive to play, to tinker, to explore, and to experiment, shown by every child before his or her mental processes are stunted by authoritarian education and operant-conditioned wage-robotry.)\r\n \r\nAs Bucky Fuller says, the first thought of people, once they are delivered from wage slavery, will be, 'What was it that I was so interested in as a youth, before I was told I had to earn a living?' The answer to that question, coming from millions and then billions of persons liberated from mechanical toil, will make the Renaissance look like a high school science fair or a Greenwich Village art show.

Food of the Gods

Author: Terence McKenna

Publisher: Bantam Books (1993)

The indole families of compounds that are strong visionary hallucinogens and also occur in plants are four in number: \r\n\r\n1. The LSD‑type compounds. Found in several related genera of morning glories and ergot, the LSD hallucinogens are rare in nature. That they are the best known of the hallucinogens is undoubtedly due to the fact that millions of doses of LSD were manufactured and sold during the 1960s. LSD is a psychedelic, but rather large doses are necessary to elicit the hallucinogenic paradise artificially, of vivid and utterly transmundane hallucinations, that is produced by DMT and psilocybin at quite traditional doses. Nevertheless, many researchers have stressed the importance of the non-hallucinogenic effects of LSD and other psychedelics. These other effects include a sense of mind expansion and increased speed of thought; the ability to understand and to relate to complex issues of behavior, life patterning, and complex, decision‑making networks of connective linkage. LSD continues to be manufactured and sold in larger amounts than any other hallucinogen. It has been shown to aid in psychotherapy and the treatment of chronic alcoholism: 'Wherever it has been tried, all over the world, it has proved to be an interesting treatment for a very old disease. No other drug so far has been able to match its record in salvaging tormented lives from the alcoholic scrap heap, directly, as a treatment, or indirectly, as a means of yielding valuable information.'' Yet, as a consequence of media hysteria its potential may never be known. \r\n\r\n2. The tryptamine hallucinogens, especially DMT, psilocin, and psilocybin. Tryptamine hallucinogens are found throughout the higher plant families, for example, in legumes, and psilocin and psilocybin occur in mushrooms. DMT also occurs endogenously in the human brain. For this reason, perhaps DMT should not be thought of as a drug at all, but DMT intoxication is the most profound and visually spectacular of the visionary hallucinogens, remarkable for its brevity, intensity, and nontoxicity. \r\n\r\n3. The beta ‑carbolines. Beta‑carbolines, such as harmine and harmaline, can be hallucinogenic at close to toxic levels. They are important for visionary shamanism because they can inhibit enzyme systems in the body that would otherwise depotentiate hallucinogens of the DMT type. Hence beta‑carbolines can be used in conjunction with DMT to prolong and intensify visual hallucinations. This combination is the basis of the hallucinogenic brew ayahuasca or yage, in use in Amazonian South America. Beta‑carbolines are legal and until very recently were virtually unknown to the general public. \r\n\r\n4. The ibogaine family of substances. These substances occur in two related African and South American tree genera, Tabernanthe and Tabernamontana. Taber nanthe iboga is a small, yellow flowered bush which has a history of usage as a hallucinogen in tropical West Africa. Its active compounds bear a structural relationship to beta‑carbolines. Ibogaine is known more as a powerful aphrodisiac than as a hallucinogen. Nevertheless, in sufficient doses it is capable of inducing a powerful visionary and emotional experience.

The Origins of Consciousness in the Breakdown of the Bicameral Mind

Author: Julian Jaynes

Publisher: University of Toronto Press (1978)

302

Scholars have long debated the reason for the decline and fall of prophecy in the post-exilic period of Judaism. They have suggested that the nabiim had done their work, and there was no more need of them. Or they have said that there was a danger that it would sink into a cult. Others that it was the corruption of the Israelites by the Babylonians, who were by this time as omen-ridden from the cradle to the grave as any nation could be. All of these are partly true, but the plainer fact to me is that the decline of prophecy is part of that much larger phenomenon going on elsewhere in the world, the loss of the bicameral mind. Once one has read through the Old Testament from this point of view, the entire succession of works becomes majestically and wonderfully the birth pangs of our subjective consciousness. No other literature has recorded this absolutely important event at such length or with such fullness. Chinese literature jumps into subjectivity in the teaching of Confucius with little before it. Indian hurtles from the bicameral Veda into the ultra subjective Upanishads, neither of which are as authentic to their times. Greek literature, like a series of steppingstones from the Iliad to the Odyssey and across the broken fragments of Sappho and Solon toward Plato, is the next best record, but is still too incomplete. And Egypt is relatively silent. While the Old Testament, even as it is hedged with great historical problems of accuracy, still remains the richest source for our knowledge of what the transition period was like. It is essentially the story of the loss of the bicameral mind, the slow retreat into silence of the remaining elohim, the confusion and tragic violence which ensue, and the search for them again in vain among its prophets until a substitute is found in right action. But the mind is still haunted with its old unconscious ways it broods on lost authorities; and the yearning, the deep and hollow-ing yearning for divine volition and service is with us still. As the stag pants after the waterbrooks, So pants my mind after you, O gods! My mind thirsts for gods! for living gods! When shall I come face to face with gods? — Psalm 42

227

The most primitive, clumsy, but enduring method of discovering the will of silent gods is the simple recording of sequences of unusual or important events. In contrast to all other types of divination, it is entirely passive. It is simply an extension of something common to all mammalian nervous systems, namely, that if an organism experiences B after A, he will have a tendency to expect B the next time that A occurs. Since omens are really a particular example of this when expressed in language, we can say that the origin of omens is simply in animal nature rather than in civilized culture per se. Omens or sequences of events that might be expected to recur were probably present in a trivial way throughout bicameral times. But they had little importance. Nor was there any necessity to study such sequences, since the hallucinated voices of gods made all the decisions in novel situations. There are, for example, no Sumerian omen texts whatever. While the first traces of omens occur among the Semitic Akkadians, it is really only after the loss of the bicameral mind toward the end of the second millennium B.C. that such omen texts proliferate everywhere and swell out to touch almost every aspect of life imaginable. By the first millennium B.C., huge collections of them are made. In the library of King Ashurbanipal at Nineveh about 650 B.C., at least 30 percent of the twenty to thirty thousand tablets come into the category of omen literature. Each entry in these tedious irrational collections consists of an if-clause or protasis followed by a then-clause or apodosis. And there were many classes of omens, terrestrial omens dealing with everyday life: If a town is set on a hill, it will not be good for the dweller within that town. If black ants are seen on the foundations which have been laid, that house will get built; the owner of that house will live to grow old. If a horse enters a man's house, and bites either an ass or a man, the owner of the house will die and his household will be scattered. If a fox runs into the public square, that town will be devastated. If a man unwittingly treads on a lizard and kills it, he will prevail over his adversary. And so on endlessly, bearing on all those aspects of life that in a previous age would have been under the guidance of gods. They can be construed as a kind of first approach to narratization, doing by verbal formulae what consciousness does in a more complex way.

In consciousness, we are never 'seeing' anything in its entirety. This is because such 'seeing' is an analog of actual behavior j and in actual behavior we can only see or pay attention to a part of a thing at any one moment. And so in consciousness. We excerpt from the collection of possible attentions to a thing which comprises our knowledge of it. And this is all that it is possible to do since consciousness is a metaphor of our actual behavior. Thus, if I ask you to think of a circus, for example, you will first have a fleeting moment of slight fuzziness, followed perhaps by a picturing of trapeze artists or possibly a clown in the center ring. Or, if you think of the city which you are now in, you will excerpt some feature, such as a particular building or tower or crossroads. Or if I ask you to think of yourself, you will make some kind of excerpts from your recent past, believing you are then thinking of yourself. In all these instances, we find no difficulty or particular paradox in the fact that these excerpts are not the things themselves, although we talk as if they were. Actually we are never conscious of things in their true nature, only of the excerpts we make of them. The variables controlling excerption are deserving of much 62 The Mind of Man more thought and study. For on them the person's whole consciousness of the world and the persons with whom he is interacting depend. Your excerptions of someone you know well are heavily associated with your affect toward him. If you like him, the excerpts will be the pleasant things; if not, the unpleasant. The causation may be in either direction. How we excerpt other people largely determines the kind of world we feel we are living in. Take for example one's relatives when one was a child. If we excerpt them as their failures, their hidden conflicts, their delusions, well, that is one thing. But if we excerpt them at their happiest, in their idiosyncratic delights, it is quite another world. Writers and artists are doing in a controlled way what happens 'in' consciousness more haphazardly. Excerption is distinct from memory. An excerpt of a thing is in consciousness the representative of the thing or event to which memories adhere, and by which we can retrieve memories. If I wish to remember what I was doing last summer, I first have an excerption of the time concerned, which may be a fleeting image of a couple of months on the calendar, until I rest in an excerption of a particular event, such as walking along a particular riverside. And from there I associate around it and retrieve memories about last summer. This is what we mean by reminiscence, and it is a particular conscious process which no animal is capable of. Reminiscence is a succession of excerptions. Each so-called association in consciousness is an excerption, an aspect or image, if you will, something frozen in time, excerpted from the experience on the basis of personality and changing situational factors.6

In consciousness, we are never 'seeing' anything in its entirety. This is because such 'seeing' is an analog of actual behavior; and in actual behavior we can only see or pay attention to a part of a thing at any one moment. And so in consciousness. We excerpt from the collection of possible attentions to a thing which comprises our knowledge of it. And this is all that it is possible to do since consciousness is a metaphor of our actual behavior.\n \nThus, if I ask you to think of a circus, for example, you will first have a fleeting moment of slight fuzziness, followed perhaps by a picturing of trapeze artists or possibly a clown in the center ring. Or, if you think of the city which you are now in, you will excerpt some feature, such as a particular building or tower or crossroads. Or if I ask you to think of yourself, you will make some kind of excerpts from your recent past, believing you are then thinking of yourself. In all these instances, we find no difficulty or particular paradox in the fact that these excerpts are not the things themselves, although we talk as if they were. Actually we are never conscious of things in their true nature, only of the excerpts we make of them.\n \nThe variables controlling excerption are deserving of much more thought and study. For on them the person's whole consciousness of the world and the persons with whom he is interacting depend. Your excerptions of someone you know well are heavily associated with your affect toward him. If you like him, the excerpts will be the pleasant things; if not, the unpleasant. The causation may be in either direction.\n \nHow we excerpt other people largely determines the kind of world we feel we are living in. Take for example one's relatives when one was a child. If we excerpt them as their failures, their hidden conflicts, their delusions, well, that is one thing. But if we excerpt them at their happiest, in their idiosyncratic delights, it is quite another world. Writers and artists are doing in a controlled way what happens 'in' consciousness more haphazardly.

The Denial of Death

Author: Ernest Becker

Publisher: Free Press (1975)

194

As soon as it is fully accepted as a body by the partner, our self-consciousness vanishes; it merges with the body and with the self-consciousness and body of the partner. Four fragments of existence melt into one unity and things are no longer disjointed and grotesque: everything is “natural,” functional, expressed as it should be—and so it is stilled and justified. All the more is guilt wiped away when the body finds its natural usage in the production of a child. Nature herself then proclaims one’s innocence, how fitting it is that one should have a body, be basically a procreative animal.9 But we also know from experience that things don’t work so smoothly or unambiguously. The reason is not far to seek: it is right at the heart of the paradox of the creature. Sex is of the body, and the body is of death. As Rank reminds us, this is the meaning of the Biblical account of the ending of paradise, when the discovery of sex brings death into the world. As in Greek mythology too, Eros and Thanatos are inseparable; death is the natural twin brother of sex.10

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In some complex ways the child has to fight against the power of the parents in their awesome miraculousness. They are just as overwhelming as the background of nature from which they emerge. The child learns to naturalize them by techniques of accommodation and manipulation. At the same time, however, he has to focus on them the whole problem of terror and power, making them the center of it in order to cut down and naturalize the world around them. Now we see why the transference object poses so many problems. The child does partly control his larger fate by it, but it becomes his new fate. He binds himself to one person to automatically control terror, to mediate wonder, and to defeat death by that person’s strength. But then he experiences “transference terror”; the terror of losing the object, of displeasing it, of not being able to live without it. The terror of his own finitude and impotence still haunts him, but now in the precise form of the transference object. How implacably ironic is human life. The transference object always looms larger than life size because it represents all of life and hence all of one’s fate. The transference object becomes the focus of the problem of one’s freedom because one is compulsively dependent on it it sums up all other natural dependencies and emotions.42 This quality is true of either positive or negative transference objects. In the negative transference the object becomes the focalization of terror, but now experienced as evil and constraint. It is the source, too, of much of the bitter memories of childhood and of our accusations of our parents. We try to make them the sole repositories of our own unhappiness in a fundamentally demonic world. We seem to be pretending that the world does not contain terror and evil but only our parents. In the negative transference, too, then, we see an attempt to control our fate in an automatic way. No wonder Freud could say that transference was a “universal phenomenon of the human mind” that “dominates the whole of each person’s relation to his human environment.”43 Or that Ferenczi could talk about the “neurotic passion for transference,” the “stimulus-hungry affects of neurotics.”44 We don’t have to talk only about neurotics but about the hunger and passion of everyone for a localized stimulus that takes the place of the whole world. We might better say that transference proves that everyone is neurotic, as it is a universal distortion of reality by the artificial fixation of it. It follows, of course, that the less ego power one has and the more fear, the stronger the transference.

I once wrote that I thought the reason man was so naturally cowardly was that he felt he had no authority; and the reason he had no authority was in the very nature of the way the human animal is shaped: all our meanings are built into us from the outside, from our dealings with others. This is what gives us a “self” and a superego. Our whole world of right and wrong, good and bad, our name, precisely who we are, is grafted into us; and we never feel we have authority to offer things on our own. How could we?—I argued—since we feel ourselves in many ways guilty and beholden to others, a lesser creation of theirs, indebted to them for our very birth.

I don’t want to seem to make an exact picture of processes that are still unclear to us or to make out that all children live in the same world and have the same problems; also, I wouldn’t want to make the child’s world seem more lurid than it really is most of the time; but I think it is important to show the painful contradictions that must be present in it at least some of the time and to show how fantastic a world it surely is for the first few years of the child’s life. Perhaps then we could understand better why Zilboorg said that the fear of death “undergoes most complex elaborations and manifests itself in many indirect ways.” Or, as Wahl so perfectly put it, death is a complex symbol and not any particular, sharply defined thing to the child: … the child’s concept of death is not a single thing, but it is rather a composite of mutually contradictory paradoxes—death itself is not only a state, but a complex symbol, the significance of which will vary from one person to another and from one culture to another.27 We could understand, too, why children have their recurrent nightmares, their universal phobias of insects and mean dogs. In their tortured interiors radiate complex symbols of many inadmissible realities—terror of the world, the horror of one’s own wishes, the fear of vengeance by the parents, the disappearance of things, one’s lack of control over anything, really. It is too much for any animal to take, but the child has to take it, and so he wakes up screaming with almost punctual regularity during the period when his weak ego is in the process of consolidating things.

The Role of Logo Design in Creating Brand Emotion

Author: Aslı Biricik

Publisher: İzmir Institute of Technology (2006)

Visually, attractive packaging using bright colours and clean designs mesmerises people, captivating them and enhancing their brand relationship. Unmistakable Absolut 14 Vodka, Apple iMac, and Gillette razors are brands that are focused on constantly introducing the fresh shapes and sensory experiences that consumers appreciate. 'Colour is a sensation and not a substance.' (Friedman 1947) And sensation runs within us, unlike products that run without. Products that transform into appealing sensations are the ones that win. Every emotional branding strategy must consider the effect (or the absence) colours will have on the brand. Colour is about conveying crucial information to consumers. “Colours trigger very specific responses in the central nervous system and celebral cortex. Once they affect the celebral cortex, colours can activate thoughts, memories, and particular modes of perception. This arousal prompts an increase in consumers’ ability to process information.” (Gobé 2001) Properly chosen colours obtain a more accurate understanding of the brand and provide consumers a better recall of the brand. The effect of colours arises both from cultural connections and physiology, and these influences are enforced by one another. Colours with long wavelengths are arousing. Red is the most stimulating colour that will attract the eye faster than any other. Colours with short wavelengths are soothing. Blue actually lowers blood pressure, pulse, and respiration rates. Yellow is in the middle of wavelengths detectable by the human eye. Therefore it is the brightest and easily attracts attention. This is the original reason for making the Yellow Pages yellow. Colour often sets the mood of a brand through logos and packaging. Generally, it is desirable to select a colour that is easily associated with the product. For example John Deere uses green for its tractors. Green implies nature. IBM has a solid blue that communicates stability and reliability. However as Al Ries and Jack Trout note in The 22 Immutable Laws of Branding, “it is more important to create a separate brand identity than it is to use the right symbolic colour. Hertz, the first car-rental brand, picked yellow. So Avis, the second brand, picked red. National went with green.” (Ries and Trout 1998) The role colour choice can play in brand identity is not to be underestimated. Colours can demand attention, provoke responses. An orange, translucent, curvaceous iMac screams, “fun” and “different”. Contrast that with a typical, gray, rectangular desktop that communicates a “utilitarian” and “standard” identity. Neither computer is necessarily functionally superior, but the iMac is distinguished. It is an emotional brand.

The Mind's I

Author: Douglas R. Hofstadter and Daniel C. Dennett

Publisher: Bantam Books (1982)

Myths to live by

Author: Joseph Campbell

Publisher: Joseph Campbell Foundation (2011)

258

Father Thomas Merton, in a brief but perspicacious article entitled Symbolism: Communication or Communion?\n \n'But when one comes to a better understanding of those religions, and when one sees that the experiences which are the fulfillment of religious belief and practice are most clearly expressed in symbols, one may come to recognize that often the symbols of different religions may have more in common than have the abstractly formulated official doctrines.' \n \n'The true symbol,' he states again, 'does not merely point to something else. It contains in itself a structure which awakens our consciousness to a new awareness of the inner meaning of life and of reality itself. A true symbol takes us to the center of the circle, not to another point on the circumference. It is by symbolism that man enters affectively and consciously into contact with his own deepest self, with other men, and with God.

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In the religious lore of India there is a formulation of five degrees of love through which a worshiper is increased in the service and knowledge of his God -- which is to say, in the Indian sense, in the realization of his own identity with that Being of all beings who in the beginning said 'I' and then realized, 'I am all this world!' The first degree of such love is of servant to master: 'O Lord, you are the Master; I am thy servant. Command, and I shall obey!' This, according to the Indian teaching, is the appropriate spiritual attitude for most worshipers of divinities, no matter where in the world. The second order of love, then, is that of friend to friend, which in the Christian tradition is typified in the relationship of Jesus and his apostles. They were friends. They could discuss and even argue questions. But such a love implies a deeper readiness of understanding, a higher spiritual development than the first. In the Hindu scriptures it is represented in the great conversation of the Bhagavad Gita between the Pandava prince Arjuna and his divine charioteer, the Lord Krishna. The next, or third, degree of love is that of parent for child, which in the Christian world is represented in the image of the Christmas Crib. One is here cultivating in one's heart the inward divine child of one's own awakened spiritual life -- in the sense of the mystic Meister Eckhart's words when he said to his congregation: 'It is more worth to God his being brought forth spiritually in the individual virgin or good soul than that he was born of Mary bodily.' And again: 'God's ultimate purpose is birth. He is not content until he brings his Son to birth in us.' In Hinduism, it is in the popular worship of the naughty little 'butter thief,' Krishna the infant among the cowherds by whom he was reared, that this theme is most charmingly illustrated. And in the modern period there is the instance of the troubled woman already mentioned, who came to the Indian saint and sage Ramakrishna, saying, 'O Master, I do not find that I love God.' And he asked, 'Is there nothing, then, that you love?' To which she answered, 'My little nephew.' And he said to her, 'There is your love and service to God, in your love and service to that child.' \r\n \r\nThe fourth degree of love is that of spouses for each other. The Catholic nun wears the wedding ring of her spiritual marriage to Christ. So too is every marriage in love spiritual. In the words attributed to Jesus, 'The two shall be one flesh.' For the 'precious thing' then is no longer oneself, one's individual life, but the duad of each as both and the living of life, self-transcended in that knowledge. In India the wife is to worship her husband as her lord; her service to him is the measure of her religion. (However, we do not hear there anything like as much of the duties of a husband to his wife.) \r\n \r\nAnd so now, finally, what is the fifth, the highest order of love, according to this Indian series? It is passionate, illicit love. In marriage, it is declared, one is still possessed of reason. One still enjoys the goods of this world and one's place in the world, wealth, social position, and the rest. Moreover, marriage in the Orient is a family-made arrangement, having nothing whatsoever to do with what in the West we now think of as love. The seizure of passionate love can be, in such a context, only illicit, breaking in upon the order of one's dutiful life in virtue as a devastating storm. And the aim of such a love can be only that of the moth in the image of Hallaj: to be annihilated in love's fire. In the legend of the Lord Krishna, the model is given of the passionate yearning of the young incarnate god for his mortal married mistress, Radha, and of her reciprocal yearning for him. To quote once again the mystic Ramakrishna, who in his devotion to the goddess Kali was himself, all his life, such a lover: when one has loved God in this way, sacrificing all for the vision of his face, 'O my Lord,' one can say, 'now reveal thyself!' and he will have to respond. \r\n \r\nThere is the figure also, in India, of the Lord Krishna playing his flute at night in the forest of Vrindavan, at the sound of whose irresistible strains young wives would slip from their husbands' beds and, stealing to the moonlit wood, dance the night through with their beautiful young god in transcendent bliss. \r\n \r\nThe underlying thought here is that in the rapture of love one is transported beyond temporal laws and relationships,

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let me recount now a really marvelous Hindu legend to this point, from the infinitely rich mythology of the god Shiva and his glorious world-goddess Parvati. The occasion was of a time when there came before this great divinity an audacious demon who had just overthrown the ruling gods of the world and now came to confront the highest of all with a non-negotiable demand, namely, that the god should hand over his goddess to the demon. Well, what Shiva did in reply was simply to open that mystic third eye in the middle of his forehead, and paff! a lightning bolt hit the earth, and there was suddenly there a second demon, even larger than the first. He was a great lean thing with a lionlike head, hair waving to the quarters of the world, and his nature was sheer hunger. He had been brought into being to eat up the first, and was clearly fit to do so. The first thought: 'So what do I do now?' and with a very fortunate decision threw himself upon Shiva's mercy. Now it is a well-known theological rule that when you throw yourself on a god's mercy the god cannot refuse to protect you; and so Shiva had now to guard and protect the first demon from the second. Which left the second, however, without meat to quell his hunger and in anguish he asked Shiva, 'Whom, then, do I eat?' to which the god replied, 'Well, let's see: why not eat yourself?' And with that, no sooner said than begun. Commencing with his feet, teeth chopping away, that grim phenomenon came right on up the line, through his own belly, on up through his chest and neck, until all that remained was a face. And the god, thereupon, was enchanted. For here at last was a perfect image of the monstrous thing that is life, which lives on itself. And to that sunlike mask, which was now all that was left of that lionlike vision of hunger, Shiva said, exulting, 'I shall call you 'Face of Glory,' Kirttimukha, and you shall shine above the doors to all my temples. No one who refuses to honor and worship you will come ever to knowledge of me.'10 The obvious lesson of all of which is that the first step to the knowledge of the highest divine symbol of the wonder and mystery of life is in the recognition of the monstrous nature of life and its glory in that character: the realization that this is just how it is and that it cannot and will not be changed. Those who think -- and their name is legion -- that they know how the universe could have been better than it is, how it would have been had they created it, without pain, without sorrow, without time, without life, are unfit for illumination. Or those who think -- as do many -- 'Let me first correct society, then get around to myself' are barred from even the outer gate of the mansion of God's peace. All societies are evil, sorrowful, inequitable; and so they will always be. So if you really want to help this world, what you will have to teach is how to live in it. And that no one can do who has not himself learned how to live in it in the joyful sorrow and sorrowful joy of the knowledge of life as it is.

The Fourth Way

Author: P.D. Ouspensky

Publisher: Vintage (1971)

224

We take the human machine as a three-storied factory. The three stories represent the head, the middle part of the body and the lower part of the body with the spinal cord. Food enters the top story and passes to the bottom story as Oxygen 768. In the body it meets with a certain Carbon 192 and, mixing with this Carbon, becomes Nitrogen 384. Nitrogen 384 meets with another Carbon, 96, and with the help of this Carbon changes from Oxygen 384 to Nitrogen 192. It is an ascending octave, so these stages represent the notes do, re, mi. After mi there is an interval and the octave cannot develop any further by itself. It is very interesting that up to this point and one step further we can follow its development with the help of ordinary physiological knowledge. When food enters the mouth it meets with several different sorts of saliva and is mixed with them in the process of mastication; then it passes into the stomach and is worked on by gastric juices, which break down sugars, proteins and fats. From there it goes into the intestines and meets with bile, pancreatic and intestinal juices, which transform it into the smallest elements. These go through the wall of the bowel into venous blood, which is taken to the liver, where it meets with other carbons which change it chemically, and so to the heart, which pumps the venous blood to the lungs. Here it is oxygenated by the entry of air and returned to the heart as arterial blood. In this diagram all the various matters present in the body which the food meets with up to mi are divided into two categories: Carbon 192 and Carbon 96. Venous blood is mi 192 and arterial blood is fa 96. At the point when mi 192 cannot develop any further, another kind of food enters—air. It enters as Oxygen 192, meets with a certain Carbon 48 and with its help is transformed into re 96, and this production of re 96 gives a shock to mi 192 of the food octave enabling it to pass to fa 96. Beyond this, physiological knowledge cannot go. Re 96 of the air octave meets a corresponding Carbon and produces mi 48; and with the help of the same Carbon fa 96 of the food octave transforms into sol 48. Sol 48 can develop further, but mi 48 cannot, so the development of the air octave stops at this point. Sol 48 of the food octave passes into la 24 and la 24 into si 12, and stops there. Impressions enter as do 48, but cannot develop any further, because at their place of entry there is no Carbon 12 to help them. Nature has not provided it, or rather has not provided enough to produce any considerable effect, so do 48 does not transform and the three octaves stop at that. Think about this diagram and connect it with what has been said earlier, that nature brings man to a certain state and then leaves him to develop himself. Nature gives man possibilities, but does not develop these possibilities. It enables him to live, provides air, for otherwise the first octave could not go on, but the rest he must do himself. The machine is so arranged that air enters at the right moment and in the right consistency and gives a mechanical shock. It is important to understand that the Food Diagram or the Diagram of Nutrition consists of three stages. The first stage that I have just described shows how things happen in ordinary normal man: the food octave goes on all the way from do 768 to si 12; there are three notes of the air octave and one note of the impressions octave. If we want to develop further, we must increase the production of higher matters, and in order to do that we must understand and know how to do it, not only theoretically but in actual fact, because it needs a long time to learn how to use this knowledge and to make the right efforts. If we know how to bring Carbon 12 to the right place and if we make the necessary effort, the development of the air and impressions octaves goes further. The second stage shows what happens when the right shock has been given. Do 48 of the impressions octave is transformed into re 24 and mi 12. The air octave receives a shock from the impressions octave and mi 48 transforms into fa 24, sol 12 and even a small quantity of la 6. You must understand that the air is saturated with higher hydrogens which, in certain cases, can be retained by the organism in the process of breathing. But the amount of higher hydrogens that we can get from the air is very small. This stage represents the work of the human machine with one mechanical and one conscious shock. The third stage shows what happens when a second conscious shock is given at the right place. The first conscious shock is necessary at do 48. The second conscious shock is needed where mi 12 of the impressions octave and si 12 of the food octave have stopped in their development and cannot go on any further by themselves. Although there are carbons in the organism which would help them to be transformed, they are far away and cannot be reached, so another effort is necessary. If we know its nature and can produce this second conscious shock, mi 12 will develop into fa 6 and si 12 into do 6. The effort must begin from mi 12, so we must understand what mi 12 is psychologically. We can call it our ordinary emotions, that is to say, all strong emotions that we may have. When our emotions reach a certain degree of intensity, there is mi 12 in them. But in our present state only our unpleasant emotions actually reach mi 12; our ordinary pleasant emotions usually remain 24. It is not that our intense unpleasant emotions actually are mi 12, but they are based on it and need it in order to be produced. So the beginning of this second effort and preparation for it is work on negative emotions. This is the general outline of the work of the human organism and of how this work can be improved. It is important to understand where conscious shocks are necessary, because if you understand this it will help you to understand many other difficulties in the Food Diagram. You must understand, too, that these three octaves are not of equal force. If you take the force of the food octave, you will see that it gives certain results, certain effects that can be measured. Although the matter taken from air plays a very important part, the air octave represents a very small quantity of hydrogens, whereas the impressions octave is very powerful and may have an enormous meaning in relation to self remembering, states of consciousness, emotions and so on. So we can say that the relationship of the three octaves is not equal, because one has more substance, another less substance. This is our inner alchemy, the transmutation of base metals into precious metals. But all this alchemy is inside us, not outside

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Q. I think I have not got the right idea about identification. Does it mean that things control us and not that we control things? \nA. Identification is a very difficult thing to describe, because no definitions are possible. Such as we are we are never free from identifying. If we believe that we do not identify with something, we are identified with the idea that we are not identified. You cannot describe identification in logical terms. You have to find a moment of identification, catch it, and then compare things with that moment. Identification is everywhere, at every moment of ordinary life. When you begin self-observation, some forms of identification already become impossible. But in ordinary life almost everything is identification. It is a very important psychological feature that permeates the whole of our life, and we do not notice it because we are in it. The best way to understand it is to find some examples. For instance, if you see a cat with a rabbit or a mouse — this is identification. Then find analogies to this picture in yourself. Only, you must understand that it is there every moment, not only at exceptional moments. Identification is an almost permanent state in us. You must be able to see this state apart from yourself, separate it from yourself, and that can only be done by trying to become more conscious, trying to remember yourself, to be aware of yourself. Only when you become more aware of yourself are you able to struggle with manifestations like identification. \n\nQ. I find when I am identified it is nearly always with things inside me. \nA. Perhaps you are right; perhaps you are not right. You may think you are identified with one thing when in reality you are identified with quite a different thing. This does not matter at all; what matters is the state of identification. In the state of identification you cannot feel right, see right, judge right. But the subject of identification is not important: the result is the same. \n\nQ. So what is the way to overcome identification? \nA. That is another thing. It is different in different cases. First it is necessary to see; then it is necessary to put something against it. \n\nQ. What do you mean by 'put something against it'? \nA. Just turn your attention to something more important. You must learn to distinguish the important from the less important, and if you turn your attention to more important things you become less identified with unimportant things. You must realize that identification can never help you; it only makes things more confused and more difficult. If you realize even that—that alone may help in some cases. People think that to be identified helps them, they do not see that it only makes things more difficult. It has no useful energy at all, only destructive energy. \n\nQ. Is identification mainly emotion? \nA. It always has an emotional element—a kind of emotional disturbance, but sometimes it becomes a habit, so that one does not even notice the emotion. \n\nQ. I realize that it is important to be emotional in the right way, but when I feel something emotionally in the work, I soon destroy the whole thing. \nA. Only identification is destructive. Emotion can only give new energy, new understanding. You take identification for emotion. You do not know emotion without identification, so, in the beginning, you cannot visualize an emotion free from it. People often think they speak about an emotional function when in reality they speak about identification. \n\nQ. Is it possible for us, as we are now, to have any feeling at all without identifying? \nA. Very difficult, unless we begin to watch ourselves. Then easy kinds of identification—I mean easy individually—will respond to treatment. But everyone has his own specialties in identification. For instance, it is easy for me not to identify with music, for another it may be very difficult. \n\nQ. Is love without identification possible? \nA. I would say love is impossible with identification. Identification kills all emotions, except negative emotions. With identification only the unpleasant side remains. \n\nQ. Non-identifying does not mean aloofness? \nA. On the contrary, aloofness needs identification. Non-identifying is quite a different thing. \n\nQ. If you are identified with an idea, how can you stop it? \nA. First by understanding what identification means and then by trying to remember yourself. Begin with simple cases, then later you can deal with the more difficult. \n\nQ. As you develop self-remembering do you acquire a sort of detached attitude, more free from identification? \nA. Detached attitude in the sense that you know your attitudes better; you know what is useful to you and what is not useful. If you do not remember yourself it is easy to make a mistake about it. For instance, one can undertake some kind of study that is really quite useless. Self-remembering helps understanding, and understanding always means bringing everything to a certain centre. You must have a central point in all your work, in all your attitudes, and self-remembering is a necessary condition for that. We must talk more about identifying if it is not clear. It will become more clear when you find two or three good examples. It is a certain state in which you are in the power of things. \n\nQ. If I look closely and think deeply, does it mean I have become identified? \nA. No, identifying is a special thing, it means losing oneself. As I said, it is not so much a question of what one is identified with. Identification is a state. You must understand that many things you ascribe to things outside you are really in you. Take for instance fear. Fear is independent of things. If you are in a state of fear, you can be afraid of an ash-tray. This often happens in pathological states, and a pathological state is only an intensified ordinary state. You are afraid, and then you choose what to be afraid of. This fact makes it possible to struggle with these things, because they are in you. \n\nQ. Can we have any understanding with identification? \nA. How much can you understand in deep sleep, which is what identification is? If you remember your aim, realize your position and see the danger of sleep, it will help you to sleep less. \n\nQ. What is the difference between sympathy and identification? \nA. It is quite another thing; it is a normal and legitimate emotion and can exist without identification. There may be sympathy without identification and sympathy with identification. When sympathy is mixed with identification, it often ends in anger or another negative emotion. \n\nQ. You spoke of losing oneself in identification. Which self? \nA. All, everything. Identifying is a very interesting idea. There are two stages in the process of identifying. The first stage denotes the process of becoming identified, the second a state when identification is complete. \n\nQ. The first stage is quite harmless? \nA. If it attracts too much attention and occupies too much time, it leads to the second. \n\nQ. When you desire something, can you desire it without identification? \nA. Identification is not obligatory. But if you desire to hit someone, you cannot do it without identification; if identification disappears, you do not want to any longer. It is possible not to lose oneself; losing oneself is not a necessary element at all. \n\nQ. Is it possible to identify with two things at once? \nA With ten thousand! It is necessary to observe and observe. From one point of view struggling with identification is not so difficult, because, if we can see it, it becomes so ridiculous that we cannot remain identified. Other people's identification always seems ridiculous and ours may become so too. Laughter may be useful in this respect if we can turn it on ourselves. \n\nQ. I cannot see why identification is a bad thing. \nA. Identification is a bad thing if you want to awake, but if you want to sleep, then it is a good thing. \n\nQ. Would not everything we do suffer if we kept our minds on keeping awake instead of attending to what we are doing? \nA. I have already explained that it is quite the opposite. We can do well whatever we are doing only as much as we are awake. The more we are asleep, the worse we do the thing we are doing—there are no exceptions. You take it academically, simply as a word, but between deep sleep and complete awakening there are different degrees, and you pass from one degree to another. \n\nQ. If we feel more awake, we should not overtax these moments, should we? \nA. How can we overtax them? These moments are too short even if we have glimpses. We can only try not to forget them and act in accordance with these moments. This is all we can do. \n\nQ. Can you say that identification is being in the grip of something, not being able to shake off some idea in mind? \nA. Being in the grip of things is an extreme case. There are many small identifications which are very difficult to observe, and these are the most important because they keep us mechanical. We must realize that we always pass from one identification to another. If a man looks at a wall, he is identified with the wall. \n\nQ. How does identification diner from associations? \nA. Associations are quite another thing; they can be more controlled or less controlled, but they have nothing to do with identification. Different associations are a necessary part of thinking; we define things by associations and we do everything with the help of associations. \n\nQ. I cannot see why an 'I' changes. Can the cause always be seen in some identification? \nA. It is always by associations. A certain number of 'I's try to push their way to the front, so as soon as one loses oneself in one of them it is replaced by another. We think that 'I's are just passive, indifferent things, but emotions, associations, memories, always work. That is why it is useful to stop thinking, even occasionally, as an exercise. Then you will begin to see how difficult it is to do it. Your question simply shows that you have never tried, otherwise you would know. \n\nQ. Is concentration identification? \nA. Concentration is controlled action; identification controls you. \n\nQ. Is concentration possible for us? \nA. There are degrees. Intentional concentration for half an hour is impossible. If we could concentrate without external help, we would be conscious. But everything has degrees. \n\nQ. Is the beginning of a new observation identification with the object you observe? \nA. Identification happens when you are repelled or attracted by something. Study or observation does not necessarily produce identification, but attraction and repulsion always does. Also, we use too strong a language, and this automatically produces identification. We have many automatic appliances of this sort. \n\nQ. What can I do about identification? I feel that I always lose myself in whatever I do. It does not seem possible to be different. \nA. No, it is possible. If you have to do something, you have to do it, but you may identify more or identify less. There is nothing hopeless in it so long as you remember about it. Try to observe; you do not always identify to the same extent; sometimes you identify so that you can see nothing else, at other times you can see something. If things were always the same, there would be no chance for us, but they always vary in degree of intensity, and that gives a possibility of change. Everything we do, we have to learn in advance. If you want to drive a car, you have to learn beforehand. If you work now, in time you will have more control. \n\nQ. Why is it wrong to be completely absorbed in one's work? \nA. It will be bad work. If you are identified, you can never get good results. It is one of our illusions to think that we must lose ourselves to get good results, for in this way we only get poor results. When one is identified, one does not exist; only the thing exists with which one is identified. \n\nQ. Is the aim of non-identifying to free the mind from the object? \nA. The aim is to awake. Identifying is a feature of sleep; identified mind is asleep. Freedom from identifying is one of the sides of awakening. A state where identifying does not exist is quite possible, but we do not observe it in life and we do not notice that we are constantly identified. Identifying cannot disappear by itself; struggle is necessary. \n\nQ. How can anyone awake if identification is universal? \nA. One can only awake as a result of effort, of struggle against it. But first one must understand what to identify means. As in everything else, so in identification there are degrees. In observing oneself one finds when one is more identified, less identified or not identified at all. If one wants to awake, one must and can get free from identification. As we are, every moment of our life we are lost, we are never free, because we identify. \n\nQ. Can you give an example of identification? \nA. We identify all the time, that is why it is difficult to give an example. For instance, take likes and dislikes, they all mean identification, especially dislikes. They cannot exist without identification and generally they are nothing but identification. Usually people imagine that they have many more dislikes than they actually have. If they investigate and analyse them, they will probably find that they only dislike one or two things. When I studied it, there was only one real dislike that I could find in myself. But you must find your own examples; it must be verified by personal experience. If at a moment of a strong identification you try to stop it, you will see the idea. \n\nQ. But I still do not understand what it is! \nA. Let us try from the intellectual side. You realize that you do not remember yourself? Try to see why you cannot and you will find that identification prevents you. Then you will see what it is. All these things are connected. \n\nQ. Is non-identifying the only way to know what identifying is? \nA. No, as I explained, by observing it, because it is not always the same. We do not notice the temperature of our body except when it becomes a little higher or lower than normal. In the same way we can notice identification when it is stronger or weaker than usual. By comparing these degrees we can see what it is. \n\nQ. In struggling with identification is it necessary to know why one is identified? \nA. One is identified not for any particular reason or purpose, but in all cases because one cannot help it. How can you know why you identify? But you must know why you struggle. This is the thing. If you do not forget the reason why, you will be ten times more successful. Very often we begin struggling and then forget why. There are many forms of identification, but the first step is to see it; the second step is to struggle with it in order to become free from it. As I said, it is a process, not a moment; we are in it all the time. We spend our energy in the wrong way on identification and negative emotions; they are open taps from which our energy flows out. \n\nQ. Can one suddenly change the energy of anger into something else? One has tremendous energy at these moments. \nA. One has tremendous energy, and it works by itself, without control, and makes one act in a certain way. Why? What is the connecting link? Identification is the link. Stop identification and you will have this energy at your disposal. How can you do this? Not at once; it needs practice at easier moments. When emotion is very strong you cannot do it. It is necessary to know more, to be prepared. If you know how not to identify at the right moment, you will have great energy at your disposal. What you do with it is another thing; you may lose it again on something quite useless. But it needs practice. You cannot learn to swim when you fall into the sea during a storm— you must learn in calm water. Then, if you fall in, you may perhaps be able to swim. I repeat again: it is impossible to be conscious if you are identified. This is one of the difficulties that comes later, because people have some favourite identifications which they do not want to give up, and at the same time they say they want to be conscious. The two things cannot go together. There are many incompatible things in life, and identification and consciousness are two of the most incompatible. \n\nQ. How can one avoid the reaction which comes after feeling very enthusiastic? Is it due to identification? \nA. Yes, this reaction comes as a result of identification. Struggle with identification will prevent it from happening. It is not what you call enthusiasm that produces the reaction, but the identification. Identification is always followed by this reaction. \n\nQ. Is a bored man identified with nothing? \nA. Boredom is also identification—one of the biggest. It is identification with oneself, with something in oneself. \n\nQ. It seems to me I cannot study a person without losing myself in him or her, yet I understand that this is wrong? \nA. It is a wrong idea that one cannot study a person or anything else without losing oneself. If you lose yourself in anything, you cannot study it. Identifying is always a weakening element: the more you identify the worse your study is and the smaller the results. You may remember that in the first lecture I said that identifying with people takes the form of considering. There are two kinds of considering: internal and external. Internal considering is the same as identifying. External considering needs a certain amount of self-remembering; it means taking into account other people's weaknesses, putting oneself in their place. Often in life it is described by the word 'tact'; only tact may be educated or accidental. External considering means control. If we learn to use it consciously, it will give us a possibility of control. Internal considering is when we feel that people do not give us enough, do not appreciate us enough. If one considers internally one misses moments of external considering. External considering must be cultivated, internal considering must be eliminated. But first observe and see how often you miss moments of external considering and what an enormous role internal considering plays in life. Study of internal considering, of mechanicalness, of lying, of imagination, of identification shows that they all belong to us, that we are always in these states. When you see this, you realize the difficulty of work on oneself. Such as you are you cannot begin to get something new; you will see that first you must scrub the machine clean; it is too covered with rust. We think we are what we are. Unfortunately we are not what we are but what we have become; we are not natural beings. We are too asleep, we lie too much, we live too much in imagination, we identify too much. We think we have to do with real beings, but in reality we have to do with imaginary beings. Almost all we know about ourselves is imaginary. Beneath all this agglomeration man is quite different. We have many imaginary things we must throw off before we can come to real things. So long as we live in imaginary things, we cannot see the value of the real; and only when we come to real things in ourselves can we see what is real outside us. We have too much accidental growth in us. \n\nQ. If one retired from the world, surely one would overcome identification, considering and negative emotion? \nA. This question is often asked, but one cannot be at all sure that it would be easier. Besides you can find descriptions in literature of how people attained a very high degree of development in seclusion, but when they came in contact with other people they at once lost all they had gained. In schools of the Fourth Way it was found that the best conditions for study and work on oneself are a man's ordinary conditions of life, because from one point of view these conditions are easier and from another they are the most difficult. So if a man gets something in these conditions he will keep it in all conditions, whereas if he gets it in special conditions he will lose it in other conditions.

The Illuminatus! Trilogy

Author: Robert Shea and Robert Anton Wilson

Publisher: Fine Communications (1998)

818

Every fact of science was once Damned. Every invention was considered impossible. Every discovery was a nervous shock to some orthodoxy. Every artistic innovation was denounced as fraud and folly. The entire web of culture and 'progress,' everything on earth that is manmade and not given to us by nature, is the concrete manifestation of some man's refusal to bow to Authority. We would own no more, know no more, and be no more than the first apelike hominids if it were not for the rebellious, the recalcitrant, and the intransigent. As Oscar Wilde truly said, 'Disobedience was man's Original Virtue.' The human brain, which loves to read descriptions of itself as the universe's most marvelous organ of perception, is an even more marvelous organ of rejection. The naked facts of our economic game, are easily discoverable and undeniable once stated, but conservatives— who are usually individuals who profit every day of their lives from these facts— manage to remain oblivious to them, or to see them through a very rosy-tinted and distorting lens. (Similarly, the revolutionary ignores the total testimony of history about the natural course of revolution, through violence, to chaos, back to the starting point) We must remember that thought is abstraction. In Einstein's metaphor, the relationship between a physical fact and our mental reception of that fact is not like the relationship between beef and beef-broth, a simple matter of extraction and condensation; rather, as Illuminatus! Trilogy Seite 463 von 470 Einstein goes on, it is like the relationship between our overcoat and the ticket given us when we check our overcoat. In other words, human perception involves coding even more than crude sensing. The mesh of language, or of mathematics, or of a school of art, or of any system of human abstracting, gives to our mental constructs the structure, not of the original fact, but of the symbol system into which it is coded, just as a map-maker colors a nation purple not because it is purple but because his code demands it. But every code excludes certain things, blurs other things, and overemphasizes still other things. Nijinski's celebrated leap through the window at the climax of Le Spectre d'une Rose is best coded in the ballet notation system used by choreographers; verbal language falters badly in attempting to convey it; painting or sculpture could capture totally the magic of one instant, but one instant only, of it; the physicist's equation, Force = Mass X Acceleration, highlights one aspect of it missed by all these other codes, but loses everything else about it. Every perception-is influenced, formed, and structured by the habitual coding habits— mental game habits— of the perceiver. All authority is a function of coding, of game rules. Men have arisen again and again armed with pitchforks to fight armies with cannon; men have also submitted docilely to the weakest and most tottery oppressors. It all depends on the extent to which coding distorts perception and conditions the physical (and mental) reflexes. It seems at first glance that authority could not exist at all if all men were cowards or if no men were cowards, but flourishes as it does only because most men are cowards and some men are thieves. Actually, the inner dynamics of cowardice and submission on the one hand and of heroism and rebellion on the other are seldom consciously realized either by the ruling class or the servile class. Submission is identified not with cowardice but with virtue, rebellion not with heroism but with evil. To the Roman slave-owners, Spartacus was not a hero and the obedient slaves were not cowards; Spartacus was a villain and the obedient slaves were virtuous. The obedient slaves believed this also. The obedient always think of themselves as virtuous rather than cowardly.

791

APPENDIX LAMED: THE TACTICS OF MAGICK \r\n \r\n>The human brain evidently operates on some variation of the famous principle enunciated in The Hunting of the Snark: 'What I tell you three times is true.' \r\n>—NORBERT WEINER, Cybernetics \r\n \r\nThe most important idea in the Book of Sacred Magic of Abra-Melin the Mage is the simple-looking formula 'Invoke often.' \r\n\r\nThe most successful form of treatment for so-called mental disorders, the Behavior Therapy of Pavlov, Skinner, Wolpe, et al., could well be summarized in two similar words: 'Reinforce often.' ('Reinforcement,' for all practical purposes, means the same as the layman's term 'reward.' The essence of Behavior Therapy is rewarding desired behavior; the behavior 'as if by magic' begins to occur more and more often as the rewards continue.) Advertising, as everybody knows, is based on the axiom 'Repeat often.' Those who think they are 'materialists' and think that 'materialism' requires them to deny all facts which do not square with their definition of 'matter' are loath to admit the well-documented and extensive list of individuals who have been cured of serious maladies by that very vulgar and absurd form of magick known as Christian Science. Nonetheless, the reader who wants to understand this classic work of immortal literature will have to analyze its deepest meanings, guided by an awareness that there is no essential difference between magick, Behavior Therapy, advertising, and Christian Science. All of them can be condensed into Abra-Melin's simple 'Invoke often.' Reality, as Simon Moon says, is thermoplastic, not thermosetting. It is not quite Silly-Putty, as Mr. Paul Krassner once claimed, but is much closer to Silly-Putty than we generally realize. \r\n\r\nIf you are told often enough that 'Budweiser is the king of beers,' Budweiser will eventually taste somewhat better— perhaps a great deal better— than it tasted before this magick spell was cast. If a behavior therapist in the pay of the communists rewards you every time you repeat a communist slogan, you will repeat it more often, and begin to slide imperceptibly toward the same kind of belief that Christian Scientists have for their mantras. And if a Christian Scientist tells himself every day that his ulcer is going away, the ulcer will disappear more rapidly than it would have had he not subjected himself to this homemade advertising campaign. Finally, if a magician invokes the Great God Pan often enough, the Great God Pan will appear just as certainly as heterosexual behavior appears in homosexuals who are being handled (or manhandled) by Behavior Therapy. The opposite and reciprocal of 'Invoke often' is 'Banish often.' The magician wishing for a manifestation of Pan will not only invoke Pan directly and verbally, create Panlike conditions in his temple, reinforce Pan associations in every gesture and every article of furniture, use the colors and perfumes associated with Pan, etc.; he will also banish other gods verbally, banish them by removing their associated furnitures and colors and perfumes, and banish them in every other way. The Behavior Therapist calls this 'negative reinforcement,' and in treating a patient who is afraid of elevators he will not only reinforce (reward) every instance in which the patient rides an elevator without terror, but will also negatively reinforce (punish) each indication of terror shown by the patient. The Christian Scientist, of course, uses a mantra or spell which both reinforces health and negatively reinforces (banishes) illness.* Similarly, a commercial not only motivates the listener toward the sponsor's product but discourages interest in all 'false gods'- by subsuming them under the rubric of the despised and contemptible Brand X. * The basic Christian Science mantra, known as 'The Scientific Statement of Being,' no less, is as follows: 'There is no life, truth, intelligence nor substance in matter. All is infinite mind and its infinite manifestation, for God is all in all, Spirit is immortal truth: matter is mortal error. Spirit is the real and eternal; matter is the unreal and temporal. Spirit is God and man is His image and likeness. Therefore man is not material, he is spiritual.' The fact that these statements are, in terms of the scientific criteria, 'meaningless,' 'non-operational,' and 'footless' is actually totally irrelevant. They work. Try them and see. As Aleister Crowley, no friend of Mrs. Eddy's, wrote, 'Enough of Because! May he be damned for a dog!' Hypnotism, debate, and countless other games have the same mechanism: Invoke often and Banish often. \r\n\r\nThe reader who seeks a deeper understanding of this argument can obtain it by putting these principles to the test. If you are afraid that you might, in this Christian environment, fall into taking the Christian Science mantra too seriously, try instead the following simple experiment. For forty days and forty nights, begin each day by invoking and praising the world in itself as an expression of the Egyptian deities. Recite at dawn: I bless Ra, the fierce sun burning bright, I bless Isis-Luna in the night, I bless the air, the Horus-hawk, I bless the earth on which I walk. Repeat at moonrise. Continue for the full forty days and forty nights. We say without any reservations that, at a minimum, you will feel happier and more at home in this part of the galaxy (and will also understand better Uncle John Feather's attitude toward our planet); at maximum, you may find rewards beyond your expectations, and will be converted to using this mantra for the rest of your life. (If the results are exceptionally good, you just might start believing in ancient Egyptian gods.) \r\n\r\nA selection of magick techniques which will offend the reason of no materialist can be found in Laura Archera Huxley's You Are Not the Target (a powerful mantra, the title!), in Gestalt Therapy, by Peris, Heferline, and Goodman, and in Mind Games, by Masters and Houston. All this, of course, is programming your own trip by manipulating appropriate clusters of word, sound, image, and emotional (prajna) energy. The aspect of magick which puzzles, perplexes, and provokes the modern mentality is that in which the operator programs somebody else's trip, acting at a distance. It is incredible and insulting, to this type of person, if one asserts that our Mr. Nkrumah Fubar could program a headache for the President of the United States. He might grant that such manipulating of energy is possible if the President was told about Mr. Fubar's spells, but he will not accept that it works just as well when the subject has no conscious knowledge of the curse. The magical theory that 5 = 6 has no conviction for such a skeptic, and magicians have not yet proposed a better theory. The materialist then asserts that all cases where magic did appear to work under this handicap are illusions, delusions, hallucinations, 'coincidences,'* misapprehensions, 'luck,' accident, or downright hoax. * Look up the etymology of that word some time and see if it means anything. He does not seem to realize that asserting this is equivalent to asserting that reality is, after all, thermoplastic— for he is admitting that many people live in a different reality than his own. Rather than leave him to grapple as best he can with this self-contradiction, we suggest that he consult Psychic Discoveries Behind the Iron Curtain, by Ostrander and Schroder—especially Chapter 11, 'From Animals to Cybernetics: The Search for a Theory of Psi.' He might realize that when 'matter' is fully understood, there is nothing a materialist need reject in magick action at a distance, which has been well explored by scientists committed to the rigid Marxist form of dialectical materialism. \r\n\r\nThose who have kept alive the ancient traditions of magick, such as the Ordo Templi Orientalis, will realize that the essential secret is sexual (as Saul tries to explain in the Sixth Trip) and that more light can be found in the writings of Wilhelm Reich, M. D., than in the current Soviet research. But Dr. Reich was jailed as a quack by the U.S. Government, and we would not ask our readers to consider the possibility that the U.S. Government could ever be Wrong about anything. Any psychoanalyst will guess at once the most probable symbolic meanings of the Rose and the Cross; but no psychologist engaged in psi research has applied this key to the deciphering of traditional magic texts. The earliest reference to freemasonry in English occurs in Andersen's 'Muses Threnody,' 1638: \r\n\r\n>For we be brethren of the Rosey Cross \r\n>We have the Mason Word and second sight \r\n\r\nbut no parapsychologist has followed up the obvious clue contained in this conjunction of the vaginal rose, the phallic cross, the word of invocation, and the phenomenon of thought projection. That the taboos against sexuality are still latent in our culture explains part of this blindness; fear of opening the door to the most insidious and subtle forms of paranoia is another part. (If the magick can work at a distance, the repressed thought goes, which of its is safe?) A close and objective study of the anti-LSD hysteria in America will shed further light on the mechanisms of avoidance here discussed. Of course, there are further offenses and affronts to the rationalist in the deeper study of magick. We all know, for instance, that words are only arbitrary conventions with no intrinsic connection to the things they symbolize, yet magick involves the use of words in a manner that seems to imply that some such connection, or even identity, actually exists. The reader might analyze some powerful bits of language not generally considered magical, and he will find something of the key. For instance, the 2 + 3 pattern in 'Hail Eris'/'All hail Discordia' is not unlike the 2 + 3 in 'Holy Mary, Mother of God,' or that in the 'L.S./M.F.T.' which once sold many cartons of cigarettes to our parents; and the 2 + 3 in Crowley's 'Io Pan! Io Pan Pan!' is a relative of these. Thus, when a magician says that you must shout 'Abrahadabra,' and no other word, at the most intensely emotional moment in an invocation, he exaggerates; you may substitute other words; but you will abort the result if you depart too far from the five-beat pattern of 'Abrahadabra.' A glance at the end of Appendix Beth will save the reader from misunderstanding the true tenor of these remarks. \r\n\r\nBut this brings us to the magical theory of reality. Mahatma Guru Sri Paramahansa Shivaji (Aleister Crowley again, under another pen-name) writes in Yoga for Yahoos: \r\n\r\n>Let us consider a piece of cheese. We say that this has certain qualities, shape, structure, color, solidity, weight, taste, smell, consistency and the rest; but investigation has shown that this is all illusory. Where are these qualities? Not in the cheese, for different observers give quite different accounts of it. Not in ourselves, for we do not perceive them in the absence of the cheese . . . What then are these qualities of which we are so sure? They would not exist without our brains; they would not exist without the cheese. They are the results of the union, that is of the Yoga, of the seer and seen, of subject and object... \r\n\r\nThere is nothing here with which a modern physicist could quarrel; and this is the magical theory of the universe. The magician assumes that sensed reality - the panorama of impressions monitored by the senses and collated by the brain— is radically different from so-called objective reality.¹ About the latter 'reality' we can only form speculations or theories which, if we are very careful and subtle, will not contradict either logic or the reports of the senses. This lack of contradiction is rare; some conflicts between theory and logic, or between theory and sense-data, are not discovered for centuries (for example, the wandering of Mercury away from the Newtonian calculation of its orbit). And even when achieved, lack of contradiction is proof only that the theory is not totally false. It is never, in any case, proof that the theory is totally true— for an indefinite number of such theories can be constructed from the known data at any time. For instance, the geometries of Euclid, of Gauss and Reimann, of Lobachevski, and of Fuller all work well enough on the surface of the earth, and it not yet clear whether the Gauss-Reimann or the Fuller system works better in interstellar space. \r\n\r\nIf we have this much freedom in choosing our theories about 'objective reality,' we have even more liberty in deciphering the 'given' or transactional sensed reality. The ordinary person senses as he or she has been taught to sense —that is, as they have been programmed by their society. The magician is a self-programmer. Using invocation and evocation— which are functionally identical with self-conditioning, auto-suggestion, and hypnosis, as shown above— he or she edits or orchestrates sensed reality like an artist.^{2\r\n\r\nThis} book, being part of the only serious conspiracy it describes— that is, part of Operation Mindfuck— has programmed the reader in ways that he or she will not understand for a period of months (or perhaps years). When that understanding is achieved, the real import of this appendix (and of the equation 5 = 6) will be clearer. Officials at Harvard thought Dr. Timothy Leary was joking when he warned that students should not be allowed to indiscriminately remove dangerous, habit-forming books from the library unless each student proves a definite need for each volume. (For instance, you have lost track of Joe Malik's mysterious dogs by now.) It is strange that one can make the clearest possible statements and yet be understood by many to have said the opposite. \r\n\r\nThe Rite of Shiva, as performed by Joe Malik during the SSS Black Mass, contains the central secret of all magick, very explicitly, yet most people can reread that section a dozen, or a hundred times, and never understand what the secret is. For instance, Miss Portinari was a typical Catholic girl in every way— except for an unusual tendency to take Catholicism seriously— until she began menstruating and performing spiritual meditations every day.³ One morning, during her meditation period, she visualized the Sacred Heart of Jesus with unusual clarity; immediately another image, distinctly shocking to her, came to mind with equal vividness. She recounted this experience to her confessor the next Saturday, and he warned her, gravely, that meditation was not healthy for a young girl, unless she intended to take the oath of seclusion and enter a convent. She had no intention of doing that, but rebelliously (and guiltily) continued her meditations anyway. The disturbing second image persisted whenever she thought of the Sacred Heart; she began to suspect that this was sent by the Devil to distract her from meditation. \r\n\r\nOne weekend, when she was home from convent school on vacation, her parents decided she was the right age to be introduced to Roman society. (Actually, they, like most well-off Italian families, had already chosen which daughter would be given to the church— and it wasn't her. Hence, this early introduction to la dolce vita.) One of the outstanding ornaments of Rome at that time was the 'eccentric international businessman' Mr. Hagbard Celine, and he was at the party to which Miss Portinari was taken that evening. It was around eleven, and she had consumed perhaps a little too much Piper Heidseck, when she happened to find herself standing near a small group who were listening rapt-ly to a story the strange Celine was telling. Miss Portinari wondered what this creature might be saying—he was reputedly even more cynical and materialistic than other international money-grubbers, and Miss Portinari was, at that time, the kind of conservative Catholic idealist who finds capitalists even more dreadful than socialists. She idly tuned in on his words; he was talking English, but she understood that language adequately. \r\n' 'Son, son,' Hagbbard recited, ' 'with two beautiful women throwing themselves at you, why are you sitting alone in your room jacking off?' Miss Portinari blushed furiously and drank some more champagne to conceal it. She hated the man already, knowing that she would surrender her virginity to him at the earliest opportunity; of such complexities are intellectual Catholic adolescents capable. \r\n'And the boy replied,' Hagbard went on, ' 'I guess you just answered your own question, Ma.' ' There was a shocked silence. \r\n'The case is quite typical,' Hagbard added blandly, obviously finished. 'Professor Freud recounts even more startling family dramas.' \r\n'I don't see ...' a celebrated French auto racer began, frowning. Then he smiled. 'Oh,' he said, 'was the boy an American?' \r\nMiss Portinari left the group perhaps a bit too hurriedly (she felt a few eyes following her) and quickly refilled her champagne glass. A half-hour later she was standing on the veranda, trying to clear her head in the night air, when a shadow moved near her and Celine appeared amid a cloud of cigar smoke. \r\n'The moon has a fat jaw tonight,' he said in Italian. 'Looks like somebody punched her in the mouth.' \r\n'Are you a poet in addition to your other accomplishments?' she asked coolly. 'That sounds as if it might be American verse.' \r\nHe laughed— a clear peal, like a stallion whinnying. 'Quite so,' he said. 'I just came from Rapallo, where I was talking to America's major poet of this century. How old are you?' he asked suddenly. \r\n'Almost sixteen,' she said fumbling the words. \r\n'Almost fifteen,' he corrected ungallantly. \r\n'If it's any affair of yours—' \r\n'It might be,' he replied easily. 'I need a girl your age for something I have in mind.' \r\n'I can imagine. Something foul.' He stepped further out of the shadows and closer. \r\n'Child,' he said, 'are you religious?' \r\n'I suppose you regard that as old-fashioned,' she replied, imagining his mouth on her breast and thinking of paintings of Mary nursing the Infant. \r\n'At this point in history,' he said simply, 'it's the only thing that isn't old-fashioned. What was your birthdate? Never mind— you must be a Virgo.' \r\n'I am,' she said. (His teeth would bite her nipple, but very gently. He would know enough to do that.) 'But that is superstition, not religion.' \r\n'I wish I could draw a precise line between religion, superstition, and science.' He smiled. 'I find that they keep running together. You are Catholic, of course?' His persistence was maddening. \r\n'I am too proud to believe an absurdity, and therefore I am not a Protestant,' she replied— immediately fearing that he would recognize the plagiarism. \r\n'What symbol means the most to you?' he asked, with the blandness of a prosecuting attorney setting a trap. \r\n'The cross,' she said quickly. She didn't want him to know the truth. \r\n'No.' He again corrected her ungallantly. 'The Sacred Heart.' \r\nThen she knew he was of Satan's party. \r\n'I must go,' she said. \r\n'Meditate further on the Sacred Heart,' he said, his eyes blazing like a hypnotist's (a cornball gimmick, he was thinking privately, but it might work). 'Meditate on it deeply, child. You will find in it the essential of Catholicism — and the essential of all other religion.' \r\n'I think you are mad,' she responded, leaving the veranda with undignified haste. But two weeks later, during her morning meditation, she suddenly understood the Sacred Heart. At lunchtime she disappeared—leaving behind a note to the Mother Superior of the convent school and another note for her parents— and went in search of Hagbard. She had even more potential than he realized, and (as elsewhere recorded) within two years he abdicated in her favor. They never became lovers.⁴ \r\n\r\nThe importance of symbols— images— as the link between word and primordial energy demonstrates the unity between magick and yoga. Both magick and yoga— we reiterate—are methods of self-programming employing synchronistically connected chains of word, image, and bio-energy. Thus, rationalists, who are all puritans, have never considered the fact that disbelief in magick is found only in puritanical societies. The reason for this is simple: Puritans are incapable of guessing what magick is essentially all about. It can even be surely ventured that only those who have experienced true love, in the classic Albigensian or troubadour sense of that expression, are equipped to understand even the most clear-cut exposition of the mysteries.⁵ \r\n\r\nThe eye in the triangle; for instance, is not primarily a symbol of the Christian Trinity, as the gullible assume— except insofar as the Christian Trinity is itself a visual (or verbal) elaboration on a much older meaning. Nor is this symbol representative of the Eye of Osiris or even of the Eye of Horus, as some have ventured; it is venerated, for instance, among the Cao Dai sect in Vietnam, who never heard of Osiris or Horus. The eye's meaning can be found quite simply by meditating on Tarot Trump XV, the Devil, which corresponds, on the Tree of Life, to the Hebrew letter ayin, the eye. The reader who realizes that 'The Devil' is only a late rendering of the Great God Pan has already solved the mystery of the eye, and the triangle has its usual meaning. The two together are the union of Yod, the father, with He, the Mother, as in Yod-He-Vau-He, the holy unspeakable name of God. Vau, the Holy Ghost, is the result of their union, and final He is the divine ecstasy which follows. One might even venture that one who contemplates this key to the identities of Pan, the Devil, the Great Father, and the Great Mother will eventually come to a new, more complete understanding of the Christian Trinity itself, and especially of its most mysterious member, Vau, the elusive Holy Ghost. \r\n\r\nThe pentagram comes in two forms but always represents the fullest extension of the human psyche— the male human psyche in particular. The pentagram with one horn exalted is, quite naturally, associated with the right-hand path; and the two-horned pentagram with the left-hand path. (The Knights Templar, very appropriately, inscribed the head of Baphomet, the goat-headed deity who was their equivalent of Pan or the Devil, within the left-handed pentagram in such wise that each 'horn' contained one of Baphomet's horns.) It is to be observed that the traditionally sinister⁷ left-hand pentagram contains an internal pentagon with one point upward, whereas the right-hand pentagram contains an internal pentagon with one point downward; this nicely illustrates the Law of Opposites.⁸ The pentagon in the Sacred Chao is tilted from the perpendicular so that it cannot be said to have any points directly upward or directly downward—or perhaps can be said to have 1 ½ points up and 1 ½ points down⁹ — thereby illustrating the Reconciliation of Opposites. All that can be said against the method of the left-hand pentagram, without prejudice, is that this form of the sacrament is always destructive of the Holy Spirit, in a certain sense. It should be remembered that the right-hand pentagram method is also destructive in most cases, especially by those practitioners so roundly condemned in Chapter 14 of Joyce's Ulysses— and this group is certainly the majority these days. In view of the ecological crisis, it might even be wise to encourage the left-hand method and discourage the right-hand method at this time, to balance the Sacred Numbers. \r\n\r\nVery few readers of the Golden Bough have pierced Sir Prof. Dr. Frazer's veil of euphemism and surmised the exact method used by Isis in restoring life to Osiris, although this is shown quite clearly in extant Egyptian frescoes. Those who are acquainted with this simple technique of resurrecting the dead (which is at least partially successful in all cases and totally successful in most) will have no trouble in skrying the esoteric connotations of the Sacred Chao— or of the Taoist yin-yang or the astrological sign of cancer. The method almost completely reverses that of the pentagrams, right or left, and it can even be said that in a certain sense it was not Osiris himself but his brother, Set, symbolically understood, who was the object of Isis's magical workings. In every case, without exception, a magical or mystical symbol always refers to one of the very few¹⁰ variations of the same, very special variety of human sacrifice: the 'one eye opening' or the 'one hand clapping'; and this sacrifice cannot be partial— it must culminate in death if it is to be efficacious. The literal-mindedness of the Saures, in the novel, caused them to become a menace to life on earth; the reader should bear this in mind. The sacrifice is not simple. It is a species of cowardice, epidemic in Anglo-Saxon nations for more than three centuries, which causes most who seek success in this field to stop short before the death of the victim. Anything less than death—that is, complete oblivion—simply will not work.¹¹ (One will find more clarity on this crucial point in the poetry of John Donne than in most treatises alleging to explain the secrets of magick.) \r\n\r\nThe symbolism of the swastika is quite adequately explained in Wilhelm Reich's Mass Psychology of Fascism. Ouroboros, the serpent eating its own tail, is chiefly emblematic of the Mass of the Holy Ghost.¹² The Roman Catholic symbolism of the Sacred Heart is strikingly overt, especially to readers of Frazer and Payne-Knight. In essence, it is the same notion conveyed by the cartoonist's conventional rendering of Cupid shooting his arrow into a red pulsating heart. This is the basic meaning of the Dying God and the Resurrection. The identification of Christ with the pelican who stabs its own heart with its beak (to feed its young) is an analogous rendering of the same motif. We repeat that it was only because the Saure family so misread these simple symbols that they became cruel and sadistic. In essence, then, the basic symbols, of magic, mythology, and religion—whether Eastern or Western, ancient or modern, 'right-hand' or 'left-hand'—are so simple that only the pernicious habit of looking for alleged 'profundities' and 'mysteries' prevents people from automatically understanding them almost without thinking. The meaning of the hexagram— the female equivalent of the male pentagram— was explicated by Freud himself, but most students, convinced that the answer could not be so elementary and down-to-earth, continue to look into the clouds. \r\n\r\n¹ See the anthology Perception, edited by Robert Blake, Ph.D., and especially the chapter by psychologist Carl Rogers, which demonstrates that people's perceptions change while they are in psychotherapy. As William Blake noted, 'The fool sees not the same tree that the wise man sees.' \r\n² Everybody, of course, does this unconsciously; see the paragraph about the cheese. The magician, doing it consciously, controls it. \r\n³ These two signs of growth often appear at the same time, being DNA-triggered openings of the fourth neural circuit. \r\n⁴ They were quite good friends, though, and he did fuck her occasionally. \r\n⁵ This book has stated it as clearly as possible in a number of places, but some readers are still wondering what we are holding back. \r\n⁶ This being has more in common with the ordinary nocturnal visitor, sometimes called a 'ghost,' than is immediately evident to the uninitiated. Cf. the well-documented association of poltergeist disturbances with adolescents. \r\n⁷ This association, attributing diabolism to the left-hand path, is oversimplified, prejudiced, and superstitious. In general, it can be said that the left-hand pentagram is suitable for both invocations and evocations, whereas the right-hand pentagram is suitable only for evocations, and mat is the only important difference. (It is assumed that the reader understands the pentagram as an exclusively male symbol.) \r\n⁸ Cf. the Tarot trumps II and III—the Magus, holding one arm upward and one downward, and the High Priestess, sitting between the pillars of Day and Night. (The Priestess is also associated with the Hebrew letter gimmel, the camel, and part of the meaning of this symbolism is contained in the shapes of the camel's back and the Hebrew letter.) \r\n⁹ This makes it quite useless for summoning werewolves. The Sacred Chao, however, is intended to teach a philosophical lesson, not to attract individuals with dubious pastimes. \r\n¹⁰ Fewer than seventy, according to a classical enumeration. \r\n¹¹ The magician must always identify fully with the victim, and share every agonized contortion to the utmost. Any attitude of standing aside and watching, as in a theatrical performance, or any intellectualization during the moments when the sword is doing its brutal but necessary work, or any squeamishness or guilt or revulsion, creates the two-mindedness against which Hagbard so vehemently warns in Never Whistle While You're Pissing. In a sense, only the mind dies. \r\n¹² See Israel Regardie, The Tree of Life.\r\n

Every fact of science was once Damned. Every invention was considered impossible. Every discovery was a nervous shock to some orthodoxy. Every artistic innovation was denounced as fraud and folly. The entire web of culture and 'progress,' everything on earth that is manmade and not given to us by nature, is the concrete manifestation of some man's refusal to bow to Authority. We would own no more, know no more, and be no more than the first apelike hominids if it were not for the rebellious, the recalcitrant, and the intransigent. As Oscar Wilde truly said, 'Disobedience was man's Original Virtue.' The human brain, which loves to read descriptions of itself as the universe's most marvelous organ of perception, is an even more marvelous organ of rejection. The naked facts of our economic game, are easily discoverable and undeniable once stated, but conservatives— who are usually individuals who profit every day of their lives from these facts— manage to remain oblivious to them, or to see them through a very rosy-tinted and distorting lens. (Similarly, the revolutionary ignores the total testimony of history about the natural course of revolution, through violence, to chaos, back to the starting point) We must remember that thought is abstraction. In Einstein's metaphor, the relationship between a physical fact and our mental reception of that fact is not like the relationship between beef and beef-broth, a simple matter of extraction and condensation; rather, as Einstein goes on, it is like the relationship between our overcoat and the ticket given us when we check our overcoat. In other words, human perception involves coding even more than crude sensing. \r\n \r\nThe mesh of language, or of mathematics, or of a school of art, or of any system of human abstracting, gives to our mental constructs the structure, not of the original fact, but of the symbol system into which it is coded, just as a map-maker colors a nation purple not because it is purple but because his code demands it. But every code excludes certain things, blurs other things, and overemphasizes still other things. Nijinski's celebrated leap through the window at the climax of Le Spectre d'une Rose is best coded in the ballet notation system used by choreographers; verbal language falters badly in attempting to convey it; painting or sculpture could capture totally the magic of one instant, but one instant only, of it; the physicist's equation, Force = Mass X Acceleration, highlights one aspect of it missed by all these other codes, but loses everything else about it. Every perception is influenced, formed, and structured by the habitual coding habits— mental game habits— of the perceiver. All authority is a function of coding, of game rules. Men have arisen again and again armed with pitchforks to fight armies with cannon; men have also submitted docilely to the weakest and most tottery oppressors. It all depends on the extent to which coding distorts perception and conditions the physical (and mental) reflexes. It seems at first glance that authority could not exist at all if all men were cowards or if no men were cowards, but flourishes as it does only because most men are cowards and some men are thieves. Actually, the inner dynamics of cowardice and submission on the one hand and of heroism and rebellion on the other are seldom consciously realized either by the ruling class or the servile class. Submission is identified not with cowardice but with virtue, rebellion not with heroism but with evil. To the Roman slave-owners, Spartacus was not a hero and the obedient slaves were not cowards; Spartacus was a villain and the obedient slaves were virtuous. The obedient slaves believed this also. The obedient always think of themselves as virtuous rather than cowardly.

The Origins and History of Consciousness

Author: Erich Neumann

Publisher: Princeton University Press (1954)

402

The child's fear and feeling of being threatened does not derive from the traumatic character of the world, for no trauma exists under normal human conditions or even under primitive ones; it comes rather from the 'night space,' or, to be more precise, it arises when the ego steps forth from this night space. The germinal ego consciousness then experiences the overwhelming impact of the world-and-body stimulus, either directly or in projection. The importance of family relationships lies precisely in the fact that the personal figures of the environment who are the first form of society must be able, as soon as the ego emerges from the primary security of the uroboric state, to offer it the secondary security of the human world.

389

The line runs, as we saw, from the archetype as an effective transpersonal figure to the idea, and then to the 'concept' which one 'forms.' A good example of this is the concept of God, which now derives wholly from the sphere of consciousness - or purports to derive from it, as the ego is deluded enough to pretend. There is no longer anything transpersonal, but only personal; there are no more archetypes, but only concepts; no more symbols, only signs.\n\n 'This splitting off of the unconscious leads on the one hand to an ego life emptied of meaning, and on the other hand to an activation of the deeper-lying layers which, now grown destructive, devastate the autocratic world of the ego with transpersonal invasions, collective epidemics, and mass psychoses. For an upsetting of the compensatory relationship between conscious and unconscious is not a phenomenon to be taken lightly. Even when it is not so acute as to bring on a psychic sickness, the loss of instinct and the overaccentuation of the ego have consequences which, multiplied a millionfold, constellate the crisis of civilization.

385

Compensation is the first requisite for a productive relationship between the ego and the unconscious. This means that the princess, the soul, is lost to the ego just as much in the patriarchal as in the matriarchal form of castration.\r\n \r\nBut, as we have made clear in Part I of this book, behind both forms there looms the original uroboric castration, where the tendencies to differentiation cancel out. To put it in psychological language: just as mania and melancholia are merely two forms of madness, of the devouring uroboric state which destroys all ego consciousness, so regression to the unconscious, i.e., being devoured by the Great Mother, and the flight to 'nothing but' consciousness, i.e., being devoured by the spiritual father, are two forms in which any truly compensated consciousness, and the striving for wholeness, are lost. Deflation as well as inflation destroys the efficacy of consciousness, and both of them are defeats for the ego.\r\n \r\nSpiritual inflation, a perfect example of which is the frenziedness of Nietzsche's Zarathustra, is a typical Western development carried to extremes. Behind the overaccentuation of consciousness, ego, and reason - sensible enough in themselves as the guiding aims of psychic development - there stands the overwhelming might of 'heaven' as the danger which goes beyond the heroic struggle with the earthly side of the dragon and culminates in a spirituality that has lost touch with reality and the instincts.

329

Pure existence in the unconscious, which primitive man shares with the animal, is indeed nonhuman and prehuman. The fact that the dawn of consciousness and the creation of the world are parallel processes which throw up the same symbolism indicates that the world actually 'exists' only to the degree that it is cognized by an ego. A differentiated world is the reflection of a self-differentiating consciousness. The multiple archetypes and symbol groups split off from a primordial archetype are identical with the ego's greater range of experience, knowledge, and insight. Under the total impact of experience in the dawn period no particularized forms could be recognized, for the tremendous force of it extinguished the ego in a sort of numinous convulsion. But a more informed human consciousness can experience, in the multiplicity of religions and philosophies, theologies and psychologies, the innumerable facets and meanings of the numinous, now anatomized into image and symbol, attribute and revelation. That is to say, although the primal unity can only be experienced fragmentarily, it has at least come within range of conscious experience, whereas for the undeveloped ego it was utterly overwhelming.

327

The more complex a content is, the less it can be grasped and measured by consciousness, whose structure is so one-sided that it can attain to clarity only over a limited area. In this respect consciousness is built analogously to the eye. There is one spot where vision is sharpest, and larger areas can be perceived clearly only by continuous eye-movements. In the same way, consciousness can only keep a small segment sharply in focus; consequently it has to break up a large content into partial aspects, experiencing them piecemeal, one after he other, and then learn to get a synoptic view of the whole terrain by comparison and abstraction.\n\n 'An advanced consciousness will therefore split the bivalent content into a dialectic of contrary qualities. Before being so split, the content is not merely good and bad at once; it is beyond good and evil, attracting and repelling, and therefore irritating to consciousness. But if there is a division into good and evil, consciousness can then take up an attitude.\n\n 'Rationalization, abstraction, and de-emotionalization are all expressions of the 'devouring' tendency of ego consciousness to assimilate the symbols piecemeal. As the symbol is broken down into conscious contents, it loses its compulsive effect, its compelling significance, and becomes poorer in libido. Thus the 'gods of Greece' are no longer for us, as they were for the Greeks, living forces and symbols of the unconscious requiring a ritualistic approach; they have been broken down into cultural contents, conscious principles, historical data, religious associations, and so on. They exist as contents of consciousness and no longer - or only in special cases - as symbols of the unconscious.

316

At first the ego is overpowered by the content newly emerging into consciousness - namely, the archetype of the antagonist - and goes under. Only gradually, and to the degree that the ego recognizes this destructive tendency as being not just a hostile content of the unconscious, but as part of itself, does consciousness begin to incorporate it, to digest and assimilate it, in other words, to make it conscious. The destruction is now separable from its old object, the ego, and has become and ego function. The ego can now use at least a portion of this tendency in its own interests. In fact, what has happened is that the ego, as we have said, 'turns the tables' upon the unconscious.

298

Although consciousness is a product of the unconscious, it is a product of a very special sort. All unconscious contents have, as complexes, a specific tendency, a striving to assert themselves. Like living organisms, they devour other complexes and enrich themselves with their libido. We can see in pathological cases, in fixed or compulsive ideas, manias, and states of possession, and again in every creative process where 'the work' absorbs and drains dry all extraneous contents, how an unconscious content attracts all others to itself, consumes them, subordinates and co-ordinates them, and forms with them a system of relationships dominated by itself. We find the same process in normal life, too, when an idea - love, work, patriotism, or whatever else - comes to the top and asserts itself at the cost of others. One-sidedness, fixation, exclusiveness, etc., are the consequences of this tendency of all complexes to make themselves the center.\r\n \r\nThe peculiarity of the ego complex, however, is twofold; unlike all other complexes it tends to aggregate as the center of consciousness and to group the other conscious contents about itself; and secondly, it is oriented towards wholeness far more than any other complex.

297

Pain and discomfort are among the earliest factors that build consciousness. They are 'alarm-signals' sent out by centroversion to indicate that the unconscious equilibrium is disturbed. These signals were originally defense measures developed by the organism, though the manner of their development is as mysterious as that of all other organs and systems. The function of ego consciousness, however, is not merely to perceive, but to assimilate these alarm signals, for which purpose the ego, even when it suffers, has to hold aloof from them if it is to react appropriately. The ego, keeping its detachment as the center of the registering consciousness, is a differentiated organ exercising its controlling function in the interests of the whole, but is not identical with it.

291

The metabolic symbolism of mutual exchange between body and world is paramount. The object of hunger, the food to be 'taken in,' is the world itself; while the other, productive side of the process is symbolized by 'output,' that is, evacuation. The dominant symbol is not the semen; in creation mythology, urine, dung spit, sweat, and breath (and later, words) are all elementary symbols of the creative principle.

261

Fundamental to analytical psychology is the theory of complexes, which recognizes the complex nature of the unconscious and defines complexes as 'living units of the unconscious psyche.' It also recognizes the complex nature of the ego, which, as the center of consciousness, forms the central complex in the psychic system.\r\n\r\nThis conception of the ego, substantiated by the psychological and psychopathological findings, is one of the distinctive features of analytical psychology:\r\n \r\n>The ego complex is a content of consciousness as well as a condition of consciousness, for a psychic element is conscious to me so far as it is related to the ego complex. But so far as the ego is only the center of my field of consciousness, it is not identical with the whole of my psyche, being merely one complex among other complexes.\r\n\r\n>Jung, Psychological Types

171

On the other hand, besides the archetypal image of the father, the personal father image also has a significance, though it is conditioned less by his individual person than by the character of the culture and the changing cultural values which he represents. There is a broad resemblance between the mother figures of primitive, classical, medieval, and modern times; they remain embedded in nature. But the father figure changes with the culture he represents.

114

Through the heroic act of world creation and division of opposites, the ego steps forth from the creative magic circle of the uroboros and finds itself in a state of loneliness and discord. With the emergence of the fully fledged ego, the paradisal situation is abolished; the infantile condition, in which life was regulated by something ampler and more embracing, is at an end, and with it the natural dependence on that ample embrace. We may think of this paradisal situation in terms of religion, and say that everything was controlled by God; or we may formulate it ethically, and say that everything was still good and that evil had not yet come into the world. Other myths dwell on the 'effortlessness' of the Golden Age, when nature was bountiful, and toil, suffering, and pain did not exist; others stress the 'everlastingness,' the deathlessness, of such an existence.

111

The activity of instinct lies behind actions which the ego coordinates with its sphere of decision and volition, and to an even higher degree instincts and archetypes are at the back of our conscious attitudes and orientations. But, whereas in modern man there is at any rate the possibility of decision and conscious orientation, the psychology of archaic man and of the child is marked by a mingling of these spheres. Volitions, moods, emotions, instincts, and somatic reactions are still for all practical purposes fused together. The same applies to the original ambivalence of affects, which are later resoved into antithetical positions. Love and hate, joy and sorrow, pleasure and pain, attraction and repulsion, yes and no, are at first juxtaposed and interfused, and do not possess the antithetical character they subsequently appear to have.\n\n Depth psychology has made the discovery that even today the opposites lie closer together and are more intimately connected than their actual degree of separation would lead one to suppose. Not only in the neurotic, but in the normal person too, the poles are hard side by side; pleasure turns to pain, hate to love, sorrow to joy, far more readily than we would expect. This can be seen most clearly in children. Laughing and crying, starting a thing and then stopping it, liking and disliking follow fast on one another's heels. No position is fixed, and none is a flat contradiction of its opposite, but both exist peaceably side by side and are realized in closest succession. Influences stream in and out from all sides; environment, ego, and interior world, objective tendencies, consciousness, and bodily tendencies operate simultaneously, and all the while no ego worth mentioning, or only a very diminutive ego, arranges, centers, accepts and rejects.

110

The ego and consciousness experience their own reality by distinguishing themselves from the body. This is one of the fundamental facts of the human mind and its discovery of itself as something distinct from nature. Early man is in the same case as the infant and the small child: his body and his 'inside' are part of an alien world. The acquisition of voluntary muscular movement, i.e., the fact that the ego discovers, in its own 'person,' that its conscious will can control the body, may well be the basic experience at the root of all magic. The ego, having its seat, as it were, in the head, in the cerebral cortex, and experiencing the nether regions of the body as something strange to it, an alien reality, gradually begins to recognize that essential portions of this nether corporeal world are subject to its will and volition. It discovers that the 'sovereign power of thought' is a real and actual fact: the hand in front of my face, and the foot lower down, do what I will. The obviousness of these facts should not blind us to the enormous impression which this very early discovery must make, and unquestionably has made, on every infantile ego nucleus.

The youth struggling for self-consciousness now begins, in so far as he is an individual, to have a personal fate, and for him the Great Mother becomes the deadly and unfaithful mother. She selects one young man after another to love and destroy. In this way she becomes 'the harlot.' The sacred prostitute - which is what the Great Mother really is, as the vessel of fertility - takes on the negative character of the fickle jade and destroyer. With this, the great revaluation of the feminine begins its conversion into the negative, thereafter carried to extremes in the patriarchal religions of the West. The growth of self-consciouness and the strengthening of masculinity thrust the image of the Great Mother into the background; the patriarchal society splits it up, and while only the picture of the good Mother is retained in consciousness, her terrible aspect is relegated to the unconscious*.\n\n *Author's footnote: The splitting of the Great Mother into a conscious 'good' mother and unconscious 'evil' one is a basic phenomenon in the psychology of neurosis. The situation then is that consciously the neurotic has a 'good relation' to the mother, but in the gingerbread house of this love there is hidden the witch, who gobbles up little children and grants them, as a reward, a passive, irresponsible existence without an ego. Analysis then uncovers the companion picture of the Terrible Mother, an awe-inspiring figure who with threats and intimidations puts a ban on sexuality. The results are masturbation, real or symbolic impotence, self-castration, suicide, etc. It makes no difference whether the picture of the Terrible Mother remains unconscious or is projected; in either case the very idea of coitus, of any connection with the female, will activate the fear of castration.'

The time of the beginning, before the coming of the opposites, must be understood as the self-description of that great epoch when there was still no consciousness. It is the wu chi of Chinese philosophy, whose symbol is the empty circle. Everything is still in the 'now and for ever' of eternal being; sun, moon, and stars, these symbols of time and therefore of mortality, have not yet been created; and day and night, yesterday and tomorrow, genesis and decay, the flux of life and birth and death, have not yet entered into the world. This prehistoric state of being is not time, but eternity, just as the time before the coming of man and before birth and begetting is eternity. And just as there is no time before the birth of man and ego, only eternity, so there is no space, only infinity.

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The action of the ego in separating the World Parents is a struggle, a creative act, and in later sections devoted to the fight with the dragon we shall give prominence to this aspect, and also to the decisive change of personality that follows from this resolve to overcome the danger.\n\n For the moment, however, we shall concern ourselves with the other aspect of this deed: the fact that it is experienced as guilt, and moreover as original guilt, a fall. But first we have to discuss the emotional situation, and to understand that this deed, though it manifests itself as the coming of light, and as the creation of the world and consciousness, is vitiated by a sense of suffering and loss so strong as almost to offset the creative gain.

To Have or to Be?

Author: Erich Fromm

Publisher: Continuum Impacts (2005)

This miracle of sudden intimacy is often facilitated if it is combined with, or initiated by, sexual attraction and consummation. However, this type of love is by it's very nature not lasting. The two persons become well acquainted, their intimacy loses more and more its miraculous character, until their antagonism, their disappointments, their mutual boredom kill whatever is left of the initial excitement. Yet, in the beginning they do not know all this: in fact, they take the intensity of the infatuation, this being 'crazy' about each other, for proof of the intensity of their love, while it may only prove the degree of their preceding loneliness.

Perhaps the most striking example of today's consumer-buying phenomenon is the private automobile. Our age deserves to be dubbed 'the age of the automobile,' four whole economy has been built around automobile production, and our whole life is greatly determined by the rise and fall of the consumer market for cars.\n\n 'To those who have one, their car seems like a vital necessity; to those who do not yet own one, especially people in the so-called socialist states, a car is a symbol of joy. Apparently, however, affection for one's car is not deep and abiding, but a love affair of somewhat short duration, for owners change their cars frequently; after two years, even after just one, an auto owner tires of the 'old car' and starts shopping around for a 'good deal' on a new vehicle. From shopping around to purchase, the whole transaction seems to be a game in which even trickery is sometimes a prime element, and the 'good deal' is enjoyed as much as, if not more than, the ultimate prize: that brand-new model in the driveway.\n\n 'Several factors must be taken into account in order to solve the puzzle of the seemingly flagrant contradiction between the owners' property relationship to their automobiles and their so-short-lived interest in them. First, there is the element of depersonalization in the owner's relationship to the car; the car is not a concrete object that its owner is fond of, but a status symbol, an extension of power - an ego builder; having acquired a car, the owner has actually acquired a new piece of ego. A second factor is that buying a new car every two years instead of, say, every six increases the buyer's thril of acquisition; the act of making the new car one's own is a kind of defloration - it enhances one's sense of control, and the more often it happens, the more thrilled one is. The third factor is that frequent car buying means frequent opportunities to 'make a deal' - to make a profit by the exchange - a satisfaction deeply rooted in men and women today. The fourth factor is one of great importance: the need to experience new stimuli, because the old stimuli are flat and exhausted after but a short while. In an earlier discussion of stimuli, I differentiated between 'activating' and 'passivating' stimuli and suggested the following formulation: 'the more 'passivating' a stimulus is, the more frequently it must be changed in tensity and/or in kind; the more 'activating' it is, the longer it retains its stimulating quality and the less necessary is change in intensity and content.' The fifth and most important factor lies in the change in social character that has occurred during the past century and a half, i.e., from the 'hoarding' to the 'marketing' character. While the change does not do away with the having orientation, it does modify it considerably.