Thomas L. Friedman
Publisher: Farrar Straus & Giroux (2008)

I cannot stress this point enough.  If you take only one thing away from this book, please take this: We are not going to regulate our way out of the problems of the Energy-Climate Era.  We can only innovate our way out, and the only way to do that is to mobilize the most effective and prolific system for transformational innovation and commercialization of new products ever created on the face of the earth - the U.S. marketplace.  There is only one thing bigger than Mother Nature and that is Father Profit, and we have not even begun to enlist him in this struggle.